Shrinkflation in 2026
73 documented cases, biggest cuts first.
- 🇩🇪 Chocolate & Candy · 2026
MilkyWay Multipack
9 → 5 pieces −44.4%Source: vzhh.de - 🇩🇪 Bread & Bakery · 2026
Rewe frei von Landbrot
400 → 250 g −37.5%Source: vzhh.de - 🇩🇪 Coffee & Tea · 2026
Teekanne Fenchel-Anis-Kümmel
60 → 40 g −33.3%Source: vzhh.de - 🇳🇱 Dish & Cleaning · 2026
Dettol Original Allesreiniger
1500 → 1000 ml −33.3%Source: consumentenbond.nl - 🇩🇪 Dairy · 2026
Bonne Maman Haselnuss & Kakao Creme
360 → 250 g −30.6%Source: vzhh.de - 🇺🇸 Personal Care · 2026
Flamingo Estate Shampoo
17 → 12 oz −29.4%Source: mouseprint.org - 🇳🇱 Cookies & Crackers · 2026
Peijnenburg Gemberkoek
465 → 348 g −25.2%Source: consumentenbond.nl - 🇩🇪 Chips & Snacks · 2026
Ültje Studenten Futter Original
200 → 150 g −25.0%Source: vzhh.de - 🇩🇪 Chocolate & Candy · 2026
Romy Kokos
200 → 150 g −25.0%Source: vzhh.de - 🇩🇪 Dairy · 2026
Mevgal Original Griechischer Schafmilch Joghurt
200 → 150 g −25.0%Source: vzhh.de - 🇩🇪 Juice & Drinks · 2026
Katlenburger Johannisbeer-Weinschorle
1 → 0.75 l −25.0%Source: vzhh.de - 🇩🇪 Juice & Drinks · 2026
Beckers bester Klarer Apfelsaft
1 → 0.75 l −25.0%Source: vzhh.de - 🇩🇪 Health & Supplements · 2026
Zirkulin Schneller Einschlafen
40 → 30 pieces −25.0%Source: vzhh.de - 🇩🇪 Coffee & Tea · 2026
Rittersport Edelkakao Klasse Die Aromatische 74%
100 → 75 g −25.0%Source: vzhh.de - 🇩🇪 Breakfast Cereals · 2026
Edeka Herzstücke Hearts & Hoops
500 → 375 g −25.0%Source: vzhh.de - 🇩🇪 Chocolate & Candy · 2026
Lion Minis
234 → 180 g −23.1%Source: vzhh.de - 🇳🇱 Pasta, Rice & Meals · 2026
Jumbo Macadamiamix Gezouten
130 → 100 g −23.1%Source: consumentenbond.nl - 🇩🇪 Chocolate & Candy · 2026
KitKat Minis
217 → 167 g −23.0%Source: vzhh.de - 🇩🇪 Chocolate & Candy · 2026
Smarties Minis
187 → 144 g −23.0%Source: vzhh.de - 🇩🇪 Pasta, Rice & Meals · 2026
Carat Salat-Fix Kräuter italienischer Art
10 → 8 g −20.0%Source: vzhh.de - 🇩🇪 Juice & Drinks · 2026
Gut & Günstig Italienische Limone
62.5 → 50 g −20.0%Source: vzhh.de - 🇩🇪 Health & Supplements · 2026
Abtei Venen Aktiv Balsam
125 → 100 ml −20.0%Source: vzhh.de - 🇩🇪 Juice & Drinks · 2026
Allos Frucht Pur 75% Himbeere
250 → 200 g −20.0%Source: vzhh.de - 🇩🇪 Dairy · 2026
Milram Schlagsahne
250 → 200 g −20.0%Source: vzhh.de - 🇩🇪 Pasta, Rice & Meals · 2026
Rewe Bio Mini-Salami
25 → 20 g −20.0%Source: vzhh.de - 🇩🇪 Chocolate & Candy · 2026
Trumpf Edle Tropfen in Nuss Obstbrände
250 → 200 g −20.0%Source: vzhh.de - 🇩🇪 Pet Food · 2026
Purina Felix Doppelt Lecker Huhn & Truthahn
1000 → 800 g −20.0%Source: vzhh.de - 🇩🇪 Personal Care · 2026
Nivea Sun UV Gesicht Anti-Age LSF 50+
50 → 40 ml −20.0%Source: vzhh.de - 🇩🇪 Coffee & Tea · 2026
Jacobs Espresso Sticks
25 → 20 pieces −20.0%Source: vzhh.de - 🇳🇱 Pasta, Rice & Meals · 2026
Johma Rundvleessalade
500 → 400 g −20.0%Source: consumentenbond.nl - 🇳🇱 Personal Care · 2026
Andrélon Intense Repair Conditioner
250 → 200 ml −20.0%Source: consumentenbond.nl - 🇳🇱 Juice & Drinks · 2026
Covelt Dixap Appel
500 → 400 ml −20.0%Source: consumentenbond.nl - 🇳🇱 Cookies & Crackers · 2026
Enkhuizer Jodekoek Original
372 → 298 g −19.9%Source: consumentenbond.nl - 🇺🇸 Laundry · 2026
Kirkland fabric softener
187 → 150 fl oz −19.8%Source: mouseprint.org - 🇺🇸 Laundry · 2026
Kirkland Fabric Softener
187 → 150 oz −19.8%Source: mouseprint.org - 🇳🇱 Juice & Drinks · 2026
Verkade Extra Puur Chocoladereep
111 → 90 g −18.9%Source: consumentenbond.nl - 🇺🇸 Juice & Drinks · 2026
Hershey's Dark Chocolate party-size bag
29 → 23.9 oz −17.6%Source: mouseprint.org - 🇩🇪 Pasta, Rice & Meals · 2026
Naturgut Bio Steinofen-Pizza Spinat-Feta
410 → 340 g −17.1%Source: vzhh.de - 🇩🇪 Coffee & Tea · 2026
Rauch Eistee Pfirsich Zero
1.5 → 1.25 l −16.7%Source: vzhh.de - 🇩🇪 Dairy · 2026
HiPP Pre PUR Anfangsmilch
600 → 500 g −16.7%Source: vzhh.de - 🇳🇱 Chocolate & Candy · 2026
Milky Way
6 → 5 bars −16.7%Source: consumentenbond.nl - 🇳🇱 Personal Care · 2026
Head & Shoulders 2 in 1 Menthol Fresh Shampoo
300 → 250 ml −16.7%Source: consumentenbond.nl - 🇳🇱 Breakfast Cereals · 2026
Zonnatura Teff meergranenontbijt
300 → 250 g −16.7%Source: consumentenbond.nl - 🇳🇱 Personal Care · 2026
Andrélon Intense Repair Shampoo
300 → 250 ml −16.7%Source: consumentenbond.nl - 🇳🇱 Chocolate & Candy · 2026
Snickers IJs
6 → 5 bars −16.7%Source: consumentenbond.nl - 🇩🇪 Frozen Foods · 2026
Iglo Blubb Sticks
340 → 284 g −16.5%Source: vzhh.de - 🇺🇸 Coffee & Tea · 2026
Great Value ground coffee can
11.3 → 9.6 oz −15.0%Source: mouseprint.org - 🇺🇸 Dish & Cleaning · 2026
Swiffer Duster refills
28 → 24 count −14.3%Source: mouseprint.org - 🇩🇪 Dish & Cleaning · 2026
Finish Powerball Ultimate Plus Maxi Pack
42 → 36 pieces −14.3%Source: vzhh.de - 🇺🇸 Toilet Paper · 2026
Quilted Northern Mega Roll
295 → 255 sheets/roll −13.6%Source: mouseprint.org - 🇺🇸 Juice & Drinks · 2026
Hungry Jack Syrup
27.6 → 24 oz −13.0%Source: mouseprint.org - 🇺🇸 Pet Food · 2026
Iams XL dry dog food bag
44 → 38.5 lb −12.5%Source: mouseprint.org - 🇩🇪 Dairy · 2026
Fage Total griechischer Joghurt 0,2% Fett
170 → 150 g −11.8%Source: vzhh.de - 🇩🇪 Household · 2026
Spee Universal Caps All in 1
18 → 16 loads −11.1%Source: vzhh.de - 🇩🇪 Chocolate & Candy · 2026
Bounty Multipack
256.5 → 228 g −11.1%Source: vzhh.de - 🇩🇪 Household · 2026
Spee Megaperls Color All in 1
19 → 17 loads −10.5%Source: vzhh.de - 🇺🇸 Bread & Bakery · 2026
Thomas' Bagels 6-pack
20 → 18 oz −10.0%Source: mouseprint.org - 🇩🇪 Pasta, Rice & Meals · 2026
Explore Cuisine Organic Red Lentil Penne
250 → 225 g −10.0%Source: vzhh.de - 🇺🇸 Breakfast Cereals · 2026
Kellogg's Corn Pops
18.1 → 16.4 oz −9.4%Source: mouseprint.org - 🇳🇱 Chocolate & Candy · 2026
M&M's Peanut
400 → 363 g −9.3%Source: consumentenbond.nl - 🇺🇸 Bread & Bakery · 2026
Thomas' Bagels
22 → 20 oz −9.1%Source: mouseprint.org - 🇩🇪 Household · 2026
Spee Color Gel All in 1
22 → 20 loads −9.1%Source: vzhh.de - 🇳🇱 Laundry · 2026
Seepje Wasmiddel Universeel
23 → 21 loads −8.7%Source: consumentenbond.nl - 🇳🇱 Dairy · 2026
Becel Original Margarine
600 → 550 g −8.3%Source: consumentenbond.nl - 🇩🇪 Baking & Spreads · 2026
Funny-Frisch Ofenchips Paprika
125 → 115 g −8.0%Source: vzhh.de - 🇺🇸 Dish & Cleaning · 2026
Febreze air spray can
8.8 → 8.1 oz −8.0%Source: mouseprint.org - 🇳🇱 Dairy · 2026
Blue Band Vloeibaar
750 → 700 ml −6.7%Source: consumentenbond.nl - 🇺🇸 Meat & Fish · 2026
Oscar Mayer Beef Franks
16 → 15 oz −6.2%Source: mouseprint.org - 🇺🇸 Dish & Cleaning · 2026
Dawn Platinum dish soap
32 → 30 fl oz −6.2%Source: mouseprint.org - 🇺🇸 Baking & Spreads · 2026
Smucker's Strawberry Jam large jar
32 → 30 oz −6.2%Source: mouseprint.org - 🇺🇸 Dish & Cleaning · 2026
Dawn Platinum
32 → 30 oz −6.2%Source: mouseprint.org - 🇩🇪 Juice & Drinks · 2026
Mövenpick Eis Vanilla Chocolate
900 → 850 ml −5.6%Source: vzhh.de - 🇳🇱 Juice & Drinks · 2026
Danerolles Chocolate Croissants
275 → 265 g −3.6%Source: consumentenbond.nl