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Did HiPP Babysanft wipes, zart pflegend (Austria) shrink?

Size FactsDid it shrink? Yes
Before56 wipes
After48 wipes
−14.3%smaller
Price per wipe · observed+29.8%Shelf price €4.90 (4×56) → €5.45 (4×48), as recorded by the source.

Before you paid €0.088 per wipe; after, €0.11 per wipe: 29.8% more for the same amount.

How big a cut? The joint 6th-largest of 65 documented diapers & wipes cuts (tied with 1 other); a bigger cut than 56% of all 1,366 cases in the library. See the biggest cuts →

When
2023 · reported 2 Oct 2024
Country
Austria
Brand
HiPP
Category
Diapers & Wipes
Source
konsument.at

Source and evidence

Shrinkflation: Mogelpackungen bei Waschmittel und Co. konsument.at

Source fetched 2026-10-20. All 31 Konsument (VKI) cases.

Both packs were on sale side by side in October 2023: fewer wipes for a higher price. HiPP says the new plastic-free cellulose material costs more.

Evidence
Typeconsumer organisation (VKI / KONSUMENT: reader reports checked with the manufacturer)
Confidencehigh
Size cut alone, at the old price+16.7%

Check the math in the calculator.

What the source says

“…130 Gramm hat", heißt es weiter. HIPP Feuchttücher Im Oktober 2023 sind noch beide Produkte in einer Drogeriekette erhältlich: HIPP-Feuchttücher zart pflegend 4x56 Tücher um 4,90 Euro sowie 4x48 Tücher um 5,45 Euro. Weniger Tücher also zu einem höheren Preis. Was sagt HIPP dazu?”

More from Austria: the Austria shrinkflation list has all 37 documented cases, sortable and filterable.

Topic guide: diaper shrinkflation, every documented case in one place, brand by brand.

More from HiPP

All 4 HiPP cases →

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Cite this case

ShrinkRadar, “Did HiPP Babysanft wipes, zart pflegend (Austria) shrink? 56 wipes → 48 wipes”, https://shrinkradar.com/cases/hipp-babysanft-wipes-zart-pflegend-austria-at-2023.html, accessed 2026-11-05. Original source: Shrinkflation: Mogelpackungen bei Waschmittel und Co. (https://konsument.at/shrinkflation-und-mogelpackungen).

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