Shrinkflation in New Zealand
Has shrinkflation hit New Zealand? Yes: 10 documented cases, biggest cuts first. See also the worst offenders and how to spot shrinkflation.
- Juice & Drinks · 2025
Keri fruit juice bottle (New Zealand)
3 → 2.4 l −20.0%Source: consumer.org.nz - Chocolate & Candy · 2025
Cadbury Favourites box, large (New Zealand, 2025)
520 → 470 g −9.6%Source: watch.kepie.co.nz - Chocolate & Candy · 2025
Cadbury Roses chocolates box (New Zealand)
420 → 380 g −9.5%Source: consumer.org.nz - Toilet Paper · 2025
Purex Mega Long toilet paper (New Zealand)
450 → 410 sheets/roll −8.9%Source: consumer.org.nz - Chocolate & Candy · 2023
Cadbury Favourites box, 373g (New Zealand)
373 → 340 g −8.8%Source: nzherald.co.nz - Chocolate & Candy · 2023
Cadbury Favourites box, large (New Zealand)
570 → 520 g −8.8%Source: nzherald.co.nz - Chocolate & Candy · 2026
Graze Kinda-Like-A Dark Chocolate Berry Brownie (New Zealand)
400 → 365 g −8.8%Source: watch.kepie.co.nz - Chocolate & Candy · 2026
M&M's Milk Chocolate Fun Size Mini Bags (New Zealand)
162 → 148 g −8.6%Source: watch.kepie.co.nz - Chocolate & Candy · 2026
Cadbury Old Gold 70% dark chocolate block (New Zealand)
180 → 165 g −8.3%Source: watch.kepie.co.nz - Chips & Snacks · 2026
Graze Tamari Roasted Almonds (New Zealand)
455 → 420 g −7.7%Source: watch.kepie.co.nz