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South Korea shrinkflation tracker

Track shrinkflation in South Korea

Get an email when shrinkflation in South Korea changes: new documented cases. Plus, $5/month or $48/year.

Open the South Korea shrinkflation list: full sortable list and stores →

Has shrinkflation hit South Korea? Yes. We have 35 documented cases from 2023–2026, each checked against the source that reported it. The median pack lost 12.5%; the biggest cut was Febreze air freshener spray (South Korea) (−40.0%). Main sources: biz.sbs.co.kr, yna.co.kr, segye.com, biz.newdaily.co.kr.

Size Facts: South Korea
Did packs shrink in South Korea?Yes
Documented cases35
Brands27
Years2023–2026
Median cut−12.5%
Biggest cut−40.0%
Pricier per unit (of 1 priced)1

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Brands caught more than once

All 35 cases in South Korea

The full, sortable list of all 35 cases, with filters, stores and per-unit price rises, is on the South Korea shrinkflation list.

Other countries

See also best-known examples, the worst offenders and how to spot shrinkflation.

FAQ

Has shrinkflation hit South Korea?

Yes. ShrinkRadar has 35 documented, sourced shrinkflation cases in South Korea from 2023–2026. The biggest: Febreze air freshener spray (South Korea), 275 g → 165 g (−40.0%).

What are recent examples of shrinkflation in South Korea?

The most recently reported in our library: Goobne Chicken whole drumsticks (tongdari) menu (South Korea) (905 g → 820 g, 2026), Goobne Chicken wing-bong (wings) menu (South Korea) (930 g → 850 g, 2026), Goobne Chicken boneless drumstick menu (South Korea) (800 g → 700 g, 2026).

Which brands shrank most often in South Korea?

In our library: Black Thunder (3), CJ (3), Goobne Chicken (3), Jekiss (2), Lush (2). Big brands get more press coverage, so read this as “caught most often”, not a rate.

How much smaller do products get in South Korea?

The median documented cut in South Korea is 12.5%, a 14.3% hidden price rise per unit if the shelf price stays the same. Where the source recorded prices before and after (1 case), 1 got more expensive per unit.

Who reports shrinkflation in South Korea?

Our South Korea cases come from biz.sbs.co.kr, yna.co.kr, segye.com, biz.newdaily.co.kr, kormedi.com and 3 more sources. Each case page quotes and links its source.