Did Sanex Biome Protect shower gel (Spain) shrink?

Size FactsDid it shrink? Yes
Before660 ml
After550 ml
−16.7%smaller
Price per 100 ml · observed+33.1%Shelf price €3.29 → €3.65, as recorded by the source.

Before you paid €0.50 per 100 ml; after, €0.66 per 100 ml: 33.1% more for the same amount.

How big a cut? The joint 18th-largest of 56 documented soap, shampoo & body wash cuts (tied with 7 others); a bigger cut than 62% of all 1,366 cases in the library. See the biggest cuts →

When
2022–2023 · reported 17 Feb 2023
Country
Spain
Brand
Sanex
Category
Soap, Shampoo & Body Wash
Source
cronista.com

Source and evidence

El Cronista — Alerta reduflación: detectan 10 productos afectados por la trampa de los envases (FACUA, 17 Feb 2023) cronista.com

Source fetched 2026-11-05.

FACUA's shelf-price comparison: €3.29 for 660 ml in January 2022, €3.65 for 550 ml in January 2023 (+33% per ml).

Evidence
Typeconsumer organisation shelf-price comparison (FACUA) reported by news site
Confidencehigh
Size cut alone, at the old price+20.0%

Check the math in the calculator or compare old and new unit prices.

Against official inflation: Eurostat HICP (ES) “other appliances, articles and products for personal care” changed +7.6% (12 months to Feb 2023). This pack’s price per millilitre changed +33.1%, 25.5 percentage points above the official rate, using the shelf prices the source recorded. Every case is compared the same way in the ShrinkRadar Index.

What the source says

“…Enero de 2023: 3,79 euros por una bolsa de 275 g. Gel de ducha de Sanex Biome Protect: 10,9% más caro Enero de 2022: 3,29 euros por un bote de 660 ml. Enero de 2023: 3,65 euros por un bote de 550 ml. Gel azul de Vipp Express: casi un euro más caro Enero de 2022: 10,70 euros por 40 dosis.”

Topic guide: shampoo, soap and toothpaste shrinkflation, every documented case in one place, brand by brand.

Sanex products we track

Sanex brand page →

Newest in soap, shampoo & body wash

Shampoo, soap and toothpaste shrinkflation →

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Cite this case

ShrinkRadar, “Did Sanex Biome Protect shower gel (Spain) shrink? 660 ml → 550 ml”, https://shrinkradar.com/cases/sanex-biome-protect-shower-gel-spain-2022-2023.html, accessed 2026-11-05. Original source: El Cronista — Alerta reduflación: detectan 10 productos afectados por la trampa de los envases (FACUA, 17 Feb 2023) (https://www.cronista.com/espana/economia-finanzas/alerta-reduflacion-detectan-10-productos-afectados-por-la-trampa-de-los-envases).

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