Did Febreze air freshener spray (Austria) shrink?

Size FactsDid it shrink? Yes
Before300 ml
After185 ml
−38.3%smaller
Price per 100 ml · observed+62.2%Shelf price €3.95 RRP → €3.95 RRP, as recorded by the source.

Before you paid €1.32 per 100 ml; after, €2.14 per 100 ml: 62.2% more for the same amount.

How big a cut? The joint 3rd-largest of 10 documented household cuts (tied with 1 other); a bigger cut than 96% of all 1,366 cases in the library. See the biggest cuts →

When
2024 · reported 2 Oct 2024
Country
Austria
Brand
Febreze
Category
Household
Source
konsument.at

Source and evidence

Shrinkflation: Mogelpackungen bei Waschmittel und Co. konsument.at

Source fetched 2026-10-20. All 31 Konsument (VKI) cases.

P&G says the reformulated spray (shipped since February 2024) still gives 60 sprays at the same €3.95 RRP.

Evidence
Typeconsumer organisation (VKI / KONSUMENT: reader reports checked with the manufacturer)
Confidencehigh
Size cut alone, at the old price+62.2%

Check the math in the calculator or compare old and new unit prices.

Against official inflation: Eurostat HICP (AT) “other non-durable household goods” changed +2.6% (12 months to Oct 2024). This pack’s price per millilitre changed +62.2%, 59.6 percentage points above the official rate, using the shelf prices the source recorded. Every case is compared the same way in the ShrinkRadar Index.

What the source says

“…Wir erreichen diese Verbesserungen mit einer veränderten Zusammensetzung der eigentlichen Febreze-Flüssigkeit und des Treibmittels. Im Ergebnis enthalten die Flaschen nun 185 ml statt früher 300 ml, bei – wie oben beschrieben – nach wie vor 60 Sprühstößen pro Flasche.”

More from Austria: the Austria shrinkflation list has all 37 documented cases, sortable and filterable.

Topic guide: cleaning products and dish soap shrinkflation, every documented case in one place, brand by brand.

More from Febreze

All 3 Febreze cases →

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Cite this case

ShrinkRadar, “Did Febreze air freshener spray (Austria) shrink? 300 ml → 185 ml”, https://shrinkradar.com/cases/febreze-air-freshener-spray-austria-at-2024.html, accessed 2026-11-05. Original source: Shrinkflation: Mogelpackungen bei Waschmittel und Co. (https://konsument.at/shrinkflation-und-mogelpackungen).

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