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Did Friskies dry cat food (Hungary) shrink?

Size FactsDid it shrink? Yes
Before1000 g
After800 g
−20.0%smaller
Price per 100 g · if the price stayed the same+25.0%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The joint 9th-largest of 36 documented pet food cuts (tied with 4 others); a bigger cut than 72% of all 1,366 cases in the library. See the biggest cuts →

When
2025 · reported 17 Nov 2025
Country
Hungary
Brand
Friskies
Category
Pet Food
Source
nkfh.gov.hu

Source and evidence

NKFH (Hungarian consumer protection authority) downsizing register — FRISKIES száraz macskaeledel (2025-11-17) nkfh.gov.hu

Source fetched 2026-10-27.

Listed in the NKFH downsizing register (published 2025-11-17) on notification by Nestlé Hungária Kft.: 1 kg → 800 g. The register gives sizes only, no shelf prices.

Evidence
Typeofficial register (company notification to Hungary's consumer protection authority, NKFH)
Confidencehigh

Check the math in the calculator.

What the source says

“Termék megnevezése/ Márkanév FRISKIES száraz macskaeledel Közzététel időpontja 2025. 11. 17. Bejelentő cégnév Nestlé Hungária Kft. Korábbi termékméret 1 kg Új, csökkentett termékméret 800 g Termékjelölés szerinti forgalmazó Nestlé Hungária Kft. Purina Állateledel Üzletág Korábbi kiszerelési egység kivezetése a következő 6 hónapban Igen Termékkategória Állateledel Megjegyzés Termékváltozatok: Lazaccal és hozzáadott zöldségekkel; Csirkével és hozzáadott zöldségekkel; Marhával, csirkével és zöldségekkel.”

More from Hungary: the Hungary shrinkflation tracker has all 80 documented cases, sortable and filterable.

Topic guide: pet food shrinkflation, every documented case in one place, brand by brand.

More from Friskies

All 3 Friskies cases →

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Cite this case

ShrinkRadar, “Did Friskies dry cat food (Hungary) shrink? 1000 g → 800 g”, https://shrinkradar.com/cases/friskies-dry-cat-food-hungary-2025.html, accessed 2026-11-05. Original source: NKFH (Hungarian consumer protection authority) downsizing register — FRISKIES száraz macskaeledel (2025-11-17) (https://nkfh.gov.hu/kiszereles-csokkentes/h1ekfrtwdw1uao1nrtr6az8f).

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