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Did Huggies baby wipes pack (Israel, 2025) shrink?

Size FactsDid it shrink? Yes
Before64 wipes
After56 wipes
−12.5%smaller
Price per wipe · if the price stayed the same+14.3%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The joint 8th-largest of 65 documented diapers & wipes cuts (tied with 2 others); a bigger cut than 48% of all 1,366 cases in the library. See the biggest cuts →

When
2025 · reported Jul 2025
Country
Israel
Brand
Huggies
Category
Diapers & Wipes
Source
ynet.co.il

Source and evidence

שוב: האגיס כיווצה חיתולים ומגבונים – גם פמפרס הקטינה ynet.co.il

Source fetched 2026-10-21. All 54 ynet cases.

Sensitive Care, Natural Care with fragrance and Daily Care packs now hold 56 wipes instead of 64. Shufersal Be cut the price from ₪19.90 to ₪18.90 (5%); Super-Pharm raised it from ₪28.10 to ₪28.90.

Evidence
Typenewspaper consumer investigation (packs photographed; prices compared Feb vs Jul 2025 at five chains)
Confidencehigh

Check the math in the calculator.

What the source says

“דריי והאגיס אקסטרה קר הוקטנו ב-4-2 חיתולים, התייקרות של עד 12.5%. החברה ‏גם הפחיתה מספר חיתולים במותג טיטולים ובמותג דיפנד למבוגרים, ולא הסתפקה בזה והפחיתה את ‏מגבוני האגיס מ-64 ל-56 יחידות.”

More from Israel: the Israel shrinkflation tracker has all 65 documented cases, sortable and filterable.

Topic guide: diaper shrinkflation, every documented case in one place, brand by brand.

More from Huggies

All 19 Huggies cases →

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Cite this case

ShrinkRadar, “Did Huggies baby wipes pack (Israel, 2025) shrink? 64 wipes → 56 wipes”, https://shrinkradar.com/cases/huggies-baby-wipes-pack-israel-2025-il-2025.html, accessed 2026-11-05. Original source: שוב: האגיס כיווצה חיתולים ומגבונים – גם פמפרס הקטינה (https://www.ynet.co.il/economy/article/sywfj0jsgg).

You may quote and cite this case with credit. No bulk reuse or republishing of the dataset without permission: licence and how to cite.