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Did Titulim Premium diapers, size 5 (Israel, 2026) shrink?

Size FactsDid it shrink? Yes
Before32 diapers
After30 diapers
−6.2%smaller
Price per diaper · if the price stayed the same+6.7%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The joint 36th-largest of 65 documented diapers & wipes cuts (tied with 2 others); a bigger cut than 11% of all 1,366 cases in the library. See the biggest cuts →

When
2026 · reported 13 Oct 2026
Country
Israel
Brand
Titulim
Category
Diapers & Wipes
Source
ynet.co.il

Source and evidence

חיתולי האגיס שוב מתכווצים ומתייקרים, גם פמפרס וטיטולים הוקטנו ynet.co.il

Source fetched 2026-10-21. All 54 ynet cases.

ynet's July 2025 report had size 5 going from 34 to 32, so this is a second cut.

Evidence
Typenewspaper investigation (ynet compared pack counts on shelves; Kimberly-Clark statement)
Confidencehigh

Check the math in the calculator.

What the source says

“ולים פרימיום (36.90-24.75 שקל למארז) לא השתנו הכמויות במארזי שלב 2 ו-3 שמכילים 52, ו-46 חיתולים בהתאמה. מארזי שלבי 4 ו-4+ התכווצו ל-36 חיתולים באריזה במקום 38, מארז טיטולים שלב 5 הוקטן ל-30 חיתולים באריזה במקום 32 ומארז טיטולים שלב 6 הופחת ל-29 חיתולים באריזה במקום 30: הפחתות של 3%-6%.”

More from Israel: the Israel shrinkflation tracker has all 65 documented cases, sortable and filterable.

Topic guide: diaper shrinkflation, every documented case in one place, brand by brand.

More from Titulim

All 6 Titulim cases →

More diapers & wipes in Israel

All 39 in the case library →

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Diaper shrinkflation →

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Cite this case

ShrinkRadar, “Did Titulim Premium diapers, size 5 (Israel, 2026) shrink? 32 diapers → 30 diapers”, https://shrinkradar.com/cases/titulim-premium-diapers-size-5-israel-2026-il-2026.html, accessed 2026-11-05. Original source: חיתולי האגיס שוב מתכווצים ומתייקרים, גם פמפרס וטיטולים הוקטנו (https://www.ynet.co.il/economy/article/r12szjiizl).

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