Known cases / Ice Cream / Ben & Jerry's
Did Ben & Jerry's tub (Canada) shrink?
500 → 473 ml −5.4%Size Facts
Before500 ml
After
473 ml
Hidden unit-price rise at same price+5.7%
When2023
CountryCanada
Evidenceconsumer-group / news investigation
Confidencehigh
Source: Menu (cbc.ca). Source fetched 2026-10-14. Check the math in the calculator.
What the source says
“"type":"text","content":"When CBC News met with Chauhan, he was making a TikTok video about Ben and Jerry's ice cream, which recently shrunk by 5.4 per cent to 473 millilitres. "}]},{"type":"html","tag":"p","attribs":null,"content":[{"type":"text","content":"He credits the brand for being upfro”
Other documented cases
- 🇩🇪 Ice Cream · 2024
Cremissimo Bourbon Vanille
1300 → 900 ml −30.8%Source: vzhh.de - 🇩🇪 Ice Cream · 2023
Oryza Milchreis
1000 → 800 g −20.0%Source: vzhh.de - 🇺🇸 Ice Cream · 2008
Breyers
56 → 48 oz −14.3%Source: mouseprint.org - 🇺🇸 Ice Cream · 2023
Umpqua Frozen Yogurt
56 → 48 oz −14.3%Source: mouseprint.org - 🇺🇸 Ice Cream · 2009
Häagen-Dazs ice cream carton (US)
16 → 14 fl oz −12.5%Source: en.wikipedia.org - 🇺🇸 Ice Cream · 2010
Haagen-Dazs ice cream
16 → 14 oz −12.5%Source: consumerreports.org