Did Honeycomb family-size cereal (Canada) shrink?

Size FactsDid it shrink? Yes
Before595 g
After525 g
−11.8%smaller
Price per 100 g · if the price stayed the same+13.3%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The joint 40th-largest of 67 documented breakfast cereals cuts (tied with 1 other); a bigger cut than 45% of all 1,366 cases in the library. See the biggest cuts →

When
2023 · reported 18 Oct 2023
Country
Canada
Brand
Honeycomb
Category
Breakfast Cereals
Source
cbc.ca

Source and evidence

CBC News — Taller box, less cereal? Calls for more transparency when companies shrink your groceries (18 Oct 2023) cbc.ca

Source fetched 2026-11-03.

An Edmonton shopper bought two family-size boxes at the same price: the new, taller and slimmer box holds 525 g against 595 g in the older box (-11.8%), which was being phased out.

Evidence
Typenews report (CBC News, old and new boxes compared)
Confidencehigh

Check the math in the calculator.

Against official inflation: StatCan CPI (CA) “breakfast cereal and other cereal products (excluding baby food)” changed +3.1% (12 months to Oct 2023). The size cut alone raises the price per gram by +13.3% if the shelf price stayed the same (the source recorded no prices). Every case is compared the same way in the ShrinkRadar Index.

Topic guide: cereal shrinkflation, every documented case in one place, brand by brand.

More breakfast cereals in Canada

All 2 in the case library →

Newest in breakfast cereals

Cereal shrinkflation →

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Cite this case

ShrinkRadar, “Did Honeycomb family-size cereal (Canada) shrink? 595 g → 525 g”, https://shrinkradar.com/cases/honeycomb-family-size-cereal-canada-2023.html, accessed 2026-11-05. Original source: CBC News — Taller box, less cereal? Calls for more transparency when companies shrink your groceries (18 Oct 2023) (https://www.cbc.ca/news/business/shrinkflation-government-1.6996673).

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