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Known cases / Breakfast Cereals / Stop & Shop

Did Stop & Shop instant oatmeal packets shrink?

10 → 8 packets −20.0%
Size Facts
Did it shrink?Yes
Before10 packets
After
8 packets
Cut−20.0%
Hidden unit-price rise at same price+25.0%
When2026
CountryUnited States
Evidenceconsumer-advocate report (photo of old/new packages)
Confidencehigh

Source: Mouse Print — Here We Shrink Again: Fall 2026, Part 1 (17 Oct 2026) (mouseprint.org). Source fetched 2026-10-19. Store brand. Flavour not named. Check the math in the calculator.

What the source says

“gs lost 16 bags in every box. *MOUSE PRINT: Stop & Shop Instant Oatmeal Just like the name brands, store brand products eventually downsize too. Here, boxes of instant oatmeal from Stop & Shop which used to have 10 packets now only have eight. *MOUSE PRINT: Laughing Cow Cheese This popular cheese brand lost 10-percent of its contents. This is why customers are”

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