Mouse Print*: shrinkflation cases
By ShrinkRadar · Updated 5 Nov 2026
201 documented shrinkflation cases in our library come from Mouse Print* (2006–2026), mostly from United States. We fetched each report, checked the before and after sizes, and link the original page on every case.
Source Facts
Years2006–2026
CountriesUnited States Canada
Median cut−10.1%
All 201 cases from Mouse Print*
| Product | Size | Cut |
|---|---|---|
| Flamingo Estate Shampoo Flamingo · United States · 2026 | 17 oz → 12 oz | −29.4% |
| Stop & Shop instant oatmeal packets Stop & Shop · United States · 2026 | 10 packets → 8 packets | −20.0% |
| Kirkland fabric softener Kirkland · United States · 2026 | 187 fl oz → 150 fl oz | −19.8% |
| Hershey's Dark Chocolate party-size bag Hershey's · United States · 2026 | 29 oz → 23.9 oz | −17.6% |
| Great Value ground coffee can Great Value · United States · 2026 | 11.3 oz → 9.6 oz | −15.0% |
| Swiffer Duster refills Swiffer · United States · 2026 | 28 count → 24 count | −14.3% |
| Dixie Ultra paper plates Dixie · United States · 2026 | 35 plates → 30 plates | −14.3% |
| Quilted Northern Mega Roll Quilted Northern · United States · 2026 | 295 sheets/roll → 255 sheets/roll | −13.6% |
| Hungry Jack Syrup Hungry Jack · United States · 2026 | 27.6 oz → 24 oz | −13.0% |
| Hershey's Kisses Special Dark share pack Hershey's · United States · 2026 | 10 oz → 8.7 oz | −13.0% |
| Iams XL dry dog food bag Iams · United States · 2026 | 44 lb → 38.5 lb | −12.5% |
| Cheer liquid laundry detergent jug Cheer · United States · 2026 | 92 fl oz → 81 fl oz | −12.0% |
| Ziploc Freezer gallon bags, club box Ziploc · United States · 2026 | 152 bags → 136 bags | −10.5% |
| Thomas' Bagels 6-pack Thomas' · United States · 2026 | 20 oz → 18 oz | −10.0% |
| The Laughing Cow Creamy Light cheese wedges The Laughing Cow · United States · 2026 | 6 oz → 5.4 oz | −10.0% |
| Fudgsicle fudge pops box Fudgsicle · United States · 2026 | 20 pops → 18 pops | −10.0% |
| Kellogg's Corn Pops Kellogg's · United States · 2026 | 18.1 oz → 16.4 oz | −9.4% |
| Thomas' Bagels Thomas' · United States · 2026 | 22 oz → 20 oz | −9.1% |
| Old Spice Pure Sport deodorant stick Old Spice · United States · 2026 | 3.3 oz → 3 oz | −9.1% |
| Febreze air spray can Febreze · United States · 2026 | 8.8 oz → 8.1 oz | −8.0% |
| Oscar Mayer Beef Franks Oscar Mayer · United States · 2026 | 16 oz → 15 oz | −6.2% |
| Dawn Platinum dish soap Dawn · United States · 2026 | 32 fl oz → 30 fl oz | −6.2% |
| Smucker's Strawberry Jam large jar Smucker's · United States · 2026 | 32 oz → 30 oz | −6.2% |
| Welch's Grape Jam jar Welch's · United States · 2026 | 32 oz → 30 oz | −6.2% |
| Eight O'Clock The Original whole bean coffee, large bag Eight O'Clock · United States · 2026 | 40 oz → 38 oz | −5.0% |
| Little Debbie Chocolate Cupcakes Little Debbie · United States · 2025 | 8 cupcakes → 6 cupcakes | −25.0% |
| Atkins Protein Bars Atkins · United States · 2025 | 5 bars → 4 bars | −20.0% |
| Finish Ultimate Dishwashing Pods Finish · United States · 2025 | 76 pods → 62 pods | −18.4% |
| Post Premier Protein cereal Post · United States · 2025 | 11 oz → 9 oz | −18.2% |
| All Free & Clear liquid detergent (2025) All · United States · 2025 | 88 fl oz → 73 fl oz | −17.0% |
| Ghirardelli dark chocolate mint squares bag Ghirardelli · United States · 2025 | 12 squares → 10 squares | −16.7% |
| Hungry Jack syrup large bottle Hungry Jack · United States · 2025 | 27.6 fl oz → 24 fl oz | −13.0% |
| SeaPak Popcorn Shrimp SeaPak · United States · 2025 | 16 oz → 14 oz | −12.5% |
| Simply Orange juice carafe Simply Orange · United States · 2025 | 52 fl oz → 46 fl oz | −11.5% |
| Kroger tall kitchen trash bags Kroger · United States · 2025 | 45 bags → 40 bags | −11.1% |
| Cascade Platinum Plus dishwashing pods Cascade · United States · 2025 | 52 pods → 47 pods | −9.6% |
| Hershey's snack size chocolate bag Hershey's · United States · 2025 | 19.8 oz → 18 oz | −9.1% |
| Viva Paper Towels Triple Roll Viva · United States · 2025 | 133 sheets → 121 sheets | −9.0% |
| Bounty Triple Roll paper towels Bounty · United States · 2025 | 135 sheets/roll → 123 sheets/roll | −8.9% |
| Bounty Mega Rolls Bounty · United States · 2025 | 180 sheets → 164 sheets | −8.9% |
| Viva paper towels double roll Viva · United States · 2025 | 94 sheets/roll → 86 sheets/roll | −8.5% |
| Pure Leaf tea half-gallon Pure Leaf · United States · 2025 | 64 fl oz → 59 fl oz | −7.8% |
| Dole Juices Dole · United States · 2025 | 64 oz → 59 oz | −7.8% |
| Simply Orange Orange Juice Simply Orange · United States · 2025 | 64 oz → 59 oz | −7.8% |
| Charmin Ultra Soft Mega Roll (2025) Charmin · United States · 2025 | 224 sheets/roll → 208 sheets/roll | −7.1% |
| Ruffles potato chips bag Ruffles · United States · 2025 | 9 oz → 8.5 oz | −5.6% |
| Tide Tide · United States · 2025 | 84 oz → 80 oz | −4.8% |
| Turkey Hill ice cream Turkey Hill · United States · 2025 | 48 oz → 46 oz | −4.2% |
| Ziploc Sandwich Bags Ziploc · United States · 2025 | 280 bags → 270 bags | −3.6% |
| Jif Peanut Butter To Go Cups Jif · United States · 2024 | 1.5 oz → 1.1 oz | −26.7% |
| Kashi Go Cereal Kashi · United States · 2024 | 13 oz → 9.7 oz | −25.4% |
| Mission Carb Balance whole wheat tortillas Mission · United States · 2024 | 8 tortillas → 6 tortillas | −25.0% |
| Tyson chicken patties Tyson · United States · 2024 | 10 patties → 8 patties | −20.0% |
| Signature (Albertsons) instant oatmeal packets Signature · United States · 2024 | 10 packets → 8 packets | −20.0% |
| Dove Beauty Bar (US) Dove · United States · 2024 | 3.17 oz → 2.6 oz | −18.0% |
| Brawny Tear-A-Square paper towels Brawny · United States · 2024 | 120 sheets/roll → 100 sheets/roll | −16.7% |
| Gillette Custom Plus 3 disposable razors (Costco pack) Gillette · United States · 2024 | 36 razors → 30 razors | −16.7% |
| Great Value whole almonds Great Value · United States · 2024 | 30 oz → 25 oz | −16.7% |
| Clif Bar 12-pack box Clif Bar · United States · 2024 | 12 bars → 10 bars | −16.7% |
| Clif Bar 6-pack box Clif Bar · United States · 2024 | 6 bars → 5 bars | −16.7% |
| Green Mount K-Cups Green Mountain · United States · 2024 | 12 cup → 10 cup | −16.7% |
| Betty Crocker Au Gratin potatoes Betty Crocker · United States · 2024 | 4.7 oz → 4 oz | −14.9% |
| Tom's of Maine toothpaste Tom's of Maine · United States · 2024 | 4.7 oz → 4 oz | −14.9% |
| Ritz Bits Ritz · United States · 2024 | 8.8 oz → 7.5 oz | −14.8% |
| Crest 3D White toothpaste Crest · United States · 2024 | 3.8 oz → 3.3 oz | −13.2% |
| Kellogg's Froot Loops Froot Loops · United States · 2024 | 10.1 oz → 8.9 oz | −11.9% |
| Downy fabric softener (Sam's Club jug) Downy · United States · 2024 | 170 fl oz → 150 fl oz | −11.8% |
| Cottonelle Ultra Clean toilet paper Cottonelle · United States · 2024 | 321 sheets/roll → 284 sheets/roll | −11.5% |
| Oreo Oreo · United States · 2024 | 13.1 oz → 11.78 oz | −10.1% |
| Chex Mix Chex · United States · 2024 | 15 oz → 13.5 oz | −10.0% |
| Crest Enamel Repair toothpaste Crest · United States · 2024 | 4.1 oz → 3.7 oz | −9.8% |
| Tyson chicken nuggets bag Tyson · United States · 2024 | 32 oz → 29 oz | −9.4% |
| Charmin Ultra Strong Mega XL roll (was Super Mega) Charmin · United States · 2024 | 363 sheets/roll → 330 sheets/roll | −9.1% |
| Secret Deodorant Secret · United States · 2024 | 2.6 oz → 2.37 oz | −8.8% |
| Tide Tide · United States · 2024 | 92 oz → 84 oz | −8.7% |
| Lesser Evil popcorn Lesser Evil · United States · 2024 | 5 oz → 4.6 oz | −8.0% |
| Kellogg's Special K Red Berries Cereal Kellogg's · United States · 2024 | 16.9 oz → 15.6 oz | −7.7% |
| Q-tips cotton swabs, warehouse-club multipack Q-tips · United States · 2024 | 1875 swabs → 1750 swabs | −6.7% |
| Lever 2000 bar soap Lever 2000 · United States · 2024 | 4 oz → 3.75 oz | −6.2% |
| Arm & Hammer Sensitive Skin liquid detergent (big jug) Arm & Hammer · United States · 2023 | 189 fl oz → 140 fl oz | −25.9% |
| Farm Rich Mozzarella Bites Farm Rich · United States · 2023 | 20 oz → 15 oz | −25.0% |
| Pennysticks pretzels (Dollar Tree) Pennysticks · United States · 2023 | 12 oz → 10 oz | −16.7% |
| Betty Crocker Cake Mixes Betty Crocker · United States · 2023 | 18.25 oz → 15.25 oz | −16.4% |
| Ortega Taco Shells Ortega · United States · 2023 | 5.8 oz → 4.9 oz | −15.5% |
| Umpqua Frozen Yogurt Umpqua · United States · 2023 | 56 oz → 48 oz | −14.3% |
| Nutri Source Dog Food NutriSource · United States · 2023 | 30 lb → 26 lb | −13.3% |
| Betty Crocker cake mix, 2023 cut to 13.25 oz Betty Crocker · United States · 2023 | 15.25 oz → 13.25 oz | −13.1% |
| Kettle Potato Chips Kettle · United States · 2023 | 8.5 oz → 7.5 oz | −11.8% |
| Werther's Original Hard Caramels Werther's · United States · 2023 | 34 oz → 30 oz | −11.8% |
| Folgers Breakfast Blend Folgers · United States · 2023 | 25.4 oz → 22.6 oz | −11.0% |
| Equate Liquid Hand Soap Equate · United States · 2023 | 56 oz → 50 oz | −10.7% |
| Quilted Northern Toilet Tissue Quilted Northern · United States · 2023 | 328 sheets → 295 sheets | −10.1% |
| BD insulin syringes box BD · United States · 2023 | 100 syringes → 90 syringes | −10.0% |
| Goodman's macaroons Goodman's · United States · 2023 | 10 oz → 9 oz | −10.0% |
| Crest Gum Detoxify Crest · United States · 2023 | 4.1 oz → 3.7 oz | −9.8% |
| All Free & Clear laundry pacs (large bag) All · United States · 2023 | 66 pacs → 60 pacs | −9.1% |
| Pepperidge Farm Gold Fish Pepperidge Farm · United States · 2023 | 30 oz → 27.3 oz | −9.0% |
| Kellogg's Corn Pops Kellogg's · United States · 2023 | 14.3 oz → 13.1 oz | −8.4% |
| Dove Body Wash Dove · United States · 2023 | 24 oz → 22 oz | −8.3% |
| Bounty Select-a-Size triple roll (2023) Bounty · United States · 2023 | 147 sheets/roll → 135 sheets/roll | −8.2% |
| Bounty Select-a-Size double roll (2023) Bounty · United States · 2023 | 98 sheets/roll → 90 sheets/roll | −8.2% |
| Dawn Dishwashing Liquid Dawn · United States · 2023 | 19.4 oz → 18 oz | −7.2% |
| Peanut M&Ms M&M's · United States · 2023 | 10.7 oz → 10.05 oz | −6.1% |
| Colgate Total Colgate · United States · 2023 | 5.1 oz → 4.8 oz | −5.9% |
| Tide Oxi Tide · United States · 2023 | 154 oz → 146 oz | −5.2% |
| Gain Detergent Gain · United States · 2023 | 92 oz → 88 oz | −4.3% |
| Pepperidge Farm Milano cookies Pepperidge Farm · United States · 2023 | 6.25 oz → 6 oz | −4.0% |
| Suave shampoo and conditioner, family size Suave · United States · 2022 | 30 fl oz → 22.5 fl oz | −25.0% |
| Angel Soft Toilet Paper Angel Soft · United States · 2022 | 425 sheets → 320 sheets | −24.7% |
| Green Giant frozen vegetables Green Giant · United States · 2022 | 10 oz → 8 oz | −20.0% |
| Quaker Instant Oatmeal raisin, date & walnut Quaker · United States · 2022 | 10 packets → 8 packets | −20.0% |
| Safeguard bar soap Safeguard · United States · 2022 | 4 oz → 3.2 oz | −20.0% |
| Post Honey Bunches of Oats Post · United States · 2022 | 14.5 oz → 12 oz | −17.2% |
| Breton Crackers Breton · United States · 2022 | 8.8 oz → 7.3 oz | −17.0% |
| Miracle-Gro plant food canister Miracle-Gro · United States · 2022 | 5 lb → 4.25 lb | −15.0% |
| Keebler Cookies Keebler · United States · 2022 | 11.3 oz → 9.75 oz | −13.7% |
| Huggies Snugglers diapers box Huggies · United States · 2022 | 96 diapers → 84 diapers | −12.5% |
| Peet's Coffee Peet's · United States · 2022 | 12 oz → 10.5 oz | −12.5% |
| Quaker Life Cereal Quaker · United States · 2022 | 24.8 oz → 22.3 oz | −10.1% |
| Seventh Generation Detergent Seventh Generation · United States · 2022 | 100 oz → 90 oz | −10.0% |
| Arm & Hammer Detergent Arm & Hammer · United States · 2022 | 75 oz → 67.5 oz | −10.0% |
| Cap'n Crunch Cap'n Crunch · United States · 2022 | 12.5 oz → 11.4 oz | −8.8% |
| Charmin Ultra Strong Mega Rolls Charmin · United States · 2022 | 264 sheets → 242 sheets | −8.3% |
| Natural Balance Adult Dog Food Natural Balance · United States · 2022 | 26 lb → 24 lb | −7.7% |
| Utz pretzels big jar Utz · United States · 2022 | 28 oz → 26 oz | −7.1% |
| Duke's mayonnaise jar Duke's · United States · 2022 | 32 oz → 30 oz | −6.2% |
| Dial Body Wash Dial · United States · 2021 | 21 oz → 16 oz | −23.8% |
| Walmart Chicken Caesar Salad Walmart · United States · 2021 | 14.375 oz → 12.1 oz | −15.8% |
| Season Sardines Season · United States · 2021 | 4.375 oz → 3.75 oz | −14.3% |
| Kirkland Signature paper towels (2021) Kirkland · United States · 2021 | 160 sheets/roll → 140 sheets/roll | −12.5% |
| Tresemme Keratin Shampoo Tresemme · United States · 2021 | 25 oz → 22 oz | −12.0% |
| Bounty Paper Towels Bounty · United States · 2021 | 165 sheets → 147 sheets | −10.9% |
| Costco-Kirkland Toilet Paper Kirkland · United States · 2021 | 425 sheets → 380 sheets | −10.6% |
| Aleve caplets bottle Aleve · United States · 2021 | 100 caplets → 90 caplets | −10.0% |
| Tostitos Hint of Guacamole Tostitos · United States · 2021 | 12 oz → 11 oz | −8.3% |
| Ziploc bags box (2021) Ziploc · United States · 2021 | 54 bags → 50 bags | −7.4% |
| Crest Toothpaste Crest · United States · 2021 | 4.1 oz → 3.8 oz | −7.3% |
| Doritos Doritos · United States · 2021 | 11.75 oz → 11 oz | −6.4% |
| Milky Way Fun Size bars bag Milky Way · United States · 2021 | 11.24 oz → 10.65 oz | −5.2% |
| Nathan's pretzel dogs Nathan's · United States · 2020 | 5 pieces → 4 pieces | −20.0% |
| Lay's Potato Chips Lay's · United States · 2020 | 15.25 oz → 13 oz | −14.8% |
| Puffs Puffs · United States · 2020 | 56 tissues → 48 tissues | −14.3% |
| Downy Unstoppables Downy · United States · 2020 | 10 oz → 8.6 oz | −14.0% |
| Powerade Powerade · United States · 2020 | 32 oz → 28 oz | −12.5% |
| Hershey's Kisses Hershey's · United States · 2020 | 18 oz → 16 oz | −11.1% |
| Publix store-brand baby shampoo Publix · United States · 2020 | 15 oz → 13.6 oz | −9.3% |
| Keebler Club Crackers Keebler · United States · 2020 | 13.7 oz → 12.5 oz | −8.8% |
| Charmin Ultra Strong Charmin · United States · 2020 | 286 sheets → 264 sheets | −7.7% |
| Brawny Paper Towels Brawny · United States · 2019 | 87 sheets → 80 sheets | −8.0% |
| Sweet'N Low packet Sweet'N Low · United States · 2018 | 0.04 oz → 0.035 oz | −12.5% |
| Florida's Natural orange juice (2018) Florida's Natural · United States · 2018 | 59 fl oz → 52 fl oz | −11.9% |
| Florida's Natural Florida's Natural · United States · 2018 | 59 oz → 52 oz | −11.9% |
| Simply Orange Simply Orange · United States · 2018 | 59 oz → 52 oz | −11.9% |
| Lysol wipes Lysol · United States · 2018 | 19.7 oz → 17.7 oz | −10.2% |
| Johnson's Baby Shampoo Johnson's · United States · 2018 | 15 oz → 13.6 oz | −9.3% |
| Charmin Charmin · United States · 2018 | 308 sheets → 286 sheets | −7.1% |
| Quilted Northern Quilted Northern · United States · 2018 | 330 sheets → 308 sheets | −6.7% |
| Maxwell House coffee canister (2017) Maxwell House · United States · 2017 | 28 oz → 24.5 oz | −12.5% |
| Maxwell House Maxwell House · United States · 2017 | 240 cup → 210 cup | −12.5% |
| Crest Pro-Health toothpaste (2017) Crest · United States · 2017 | 5.1 oz → 4.6 oz | −9.8% |
| Charmin Charmin · United States · 2017 | 154 sheets → 142 sheets | −7.8% |
| Pringles Pringles · United States · 2017 | 5.96 oz → 5.5 oz | −7.7% |
| Crest Pro Health Crest · United States · 2016 | 6 oz → 5.1 oz | −15.0% |
| Nathan's Bigger Than The Bun franks (2016) Nathan's · United States · 2016 | 14 oz → 12 oz | −14.3% |
| Junior Mints box Junior Mints · United States · 2016 | 4 oz → 3.5 oz | −12.5% |
| Nathan's frankfurters Nathan's · United States · 2016 | 16 oz → 14 oz | −12.5% |
| Cottonelle double roll (2016) Cottonelle · United States · 2016 | 209 sheets/roll → 190 sheets/roll | −9.1% |
| Cottonelle Cottonelle · United States · 2016 | 418 sheets → 380 sheets | −9.1% |
| Philadelphia cream cheese Philadelphia · United States · 2016 | 16 oz → 15.5 oz | −3.1% |
| Colgate Colgate · United States · 2016 | 8.2 oz → 8 oz | −2.4% |
| SodaStream flavor concentrate bottle SodaStream · United States · 2015 | 50 servings → 29 servings | −42.0% |
| Folgers Folgers · United States · 2015 | 27.8 oz → 24.2 oz | −12.9% |
| Ivory body wash Ivory · Canada · 2015 | 24 oz → 21 oz | −12.5% |
| Great Value mixed nuts can Great Value · United States · 2015 | 18.25 oz → 16 oz | −12.3% |
| Ultra Dawn dish soap Dawn · United States · 2015 | 709 ml → 638 ml | −10.0% |
| Boston Market Salisbury steak (frozen) Boston Market · United States · 2015 | 16 oz → 14.5 oz | −9.4% |
| Gillette deodorant stick Gillette · United States · 2015 | 4 oz → 3.8 oz | −5.0% |
| Kellogg's Frosted Flakes (Canada) Frosted Flakes · Canada · 2015 | 445 g → 425 g | −4.5% |
| Campbell's Spaghetti Campbell's · United States · 2015 | 14.75 oz → 14.2 oz | −3.7% |
| Keebler Keebler · United States · 2014 | 13.3 oz → 11.6 oz | −12.8% |
| Tide Tide · United States · 2014 | 100 oz → 92 oz | −8.0% |
| Ball Park franks (2014) Ball Park · United States · 2014 | 16 oz → 15 oz | −6.2% |
| Olay bath bar soap Olay · United States · 2014 | 4.25 oz → 4 oz | −5.9% |
| Ocean Spray cranberry juice Ocean Spray · United States · 2013 | 64 oz → 60 oz | −6.2% |
| Maxwell House Maxwell House · United States · 2012 | 34.5 oz → 30.6 oz | −11.3% |
| Hostess Twinkies 10-pack Hostess · United States · 2012 | 15 oz → 13.5 oz | −10.0% |
| Kellogg's Raisin Bran (2012) Raisin Bran · United States · 2012 | 15 oz → 13.7 oz | −8.7% |
| Bounty Select-a-Size roll (2012) Bounty · United States · 2012 | 121 sheets/roll → 111 sheets/roll | −8.3% |
| Kraft barbecue sauce Kraft · United States · 2012 | 18 oz → 17.5 oz | −2.8% |
| Puffs facial tissues box (2011) Puffs · United States · 2011 | 216 tissues → 200 tissues | −7.4% |
| Cascade ActionPacs largest container Cascade · United States · 2011 | 110 loads → 105 loads | −4.5% |
| Pastene wine vinegar Pastene · United States · 2010 | 32 fl oz → 25.4 fl oz | −20.6% |
| Florida's Natural orange juice (2010) Florida's Natural · United States · 2010 | 64 fl oz → 59 fl oz | −7.8% |
| Kleenex tissues 120-count box (2009) Kleenex · United States · 2009 | 120 tissues → 110 tissues | −8.3% |
| Kirkland tuna (Costco) Kirkland · United States · 2009 | 7 oz → 6.5 oz | −7.1% |
| Breyers Breyers · United States · 2008 | 56 oz → 48 oz | −14.3% |
| Tropicana orange juice Tropicana · United States · 2008 | 96 oz → 89 oz | −7.3% |
| Country Crock 3 lb margarine tub Country Crock · United States · 2008 | 48 oz → 45 oz | −6.2% |
| Dial for Men bar soap Dial · United States · 2007 | 4.5 oz → 4 oz | −11.1% |
| Tide powder laundry detergent, 40-use box (2006) Tide · United States · 2006 | 87 oz → 70 oz | −19.5% |
| Glidden paint 'gallon' can Glidden · United States · 2006 | 128 fl oz → 124 fl oz | −3.1% |
Other sources from United States
- LendingTree28cases from United States · 28 in all
- NIH Dietary Supplement Label Database22cases from United States · 22 in all
Countries it covers most
- United States199cases from this source
- Canada2cases from this source
Categories it covers most
- Chips & Snacks16cases from this source
- Laundry15cases from this source
- Breakfast Cereals14cases from this source
- Soap, Shampoo & Body Wash14cases from this source
- Toilet Paper14cases from this source
- Juice & Drinks11cases from this source
- Paper Towels11cases from this source
- Chocolate & Candy10cases from this source
Other sources: Verbraucherzentrale Hamburg · Consumentenbond · Allsupers · Which? · ynet · Konsument (VKI) · LendingTree · NIH Dietary Supplement Label Database · CHOICE · The Grocer · kepie. Watch. All cases: known cases.