Known cases / Paper Towels / Bounty
Did Bounty Paper Towels shrink?
165 → 147 sheets −10.9%Size Facts
Before165 sheets
After
147 sheets
Hidden unit-price rise at same price+12.2%
When2021
CountryUnited States
Evidenceconsumer-advocate report (photo of old/new packages)
Confidencehigh
Source: Mouse Print* — Here We Downsize Again – Summer 2021 (Part 2) (mouseprint.org). Source fetched 2026-10-14. Check the math in the calculator.
What the source says
“Here triple rolls of Bounty paper towels lost 18 sheets per roll going from 165 sheets to just 147.”
Bounty products we track
- Paper Towels
Bounty Paper towels
Net wt.— - Paper Towels
Bounty Paper Towel 6DP
Net wt.—
Other documented cases
- 🇺🇸 Paper Towels · 2023
Great Value Ultra Strong paper towels
168 → 120 sheets/roll −28.6%Source: usw.org - 🇺🇸 Paper Towels · 2024
Bounty Select-A-Size paper towels, 8 triple rolls
165 → 135 sheets/roll −18.2%Source: lendingtree.com - 🇺🇸 Paper Towels · 2024
Sparkle Pick-A-Size paper towels, 8 double rolls
126 → 110 sheets/roll −12.7%Source: lendingtree.com - 🇺🇸 Paper Towels · 2010
Kirkland Signature (Costco) paper towels
96.2 → 85 sq ft −11.6%Source: consumerreports.org - 🇺🇸 Paper Towels · 2024
Scott Choose-A-Sheet paper towels, 6 double rolls
110 → 100 sheets/roll −9.1%Source: lendingtree.com - 🇺🇸 Paper Towels · 2025
Bounty Triple Roll paper towels
135 → 123 sheets/roll −8.9%Source: mouseprint.org