ShrinkRadarNet Wt. watch · groceries & household

Known cases / Chips & Snacks / Pepperidge Farm

Did Pepperidge Farm Gold Fish shrink?

30 → 27.3 oz −9.0%
Size Facts
Did it shrink?Yes
Before30 oz
After
27.3 oz
Cut−9.0%
Hidden unit-price rise at same price+9.9%
When2023
CountryUnited States
Evidenceconsumer-advocate report (photo of old/new packages)
Confidencehigh

Source: Mouse Print* — Here We Shrink Again – Year-End 2023 (mouseprint.org). Source fetched 2026-10-14. Check the math in the calculator.

What the source says

“The old large 30-ounce carton was reduced by almost 10-percent and is now only 27.3 ounces”

Other documented cases

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