Did Huggies Snugglers diapers box shrink?

Size FactsDid it shrink? Yes
Before96 diapers
After84 diapers
−12.5%smaller
Price per diaper · observed+14.3%Shelf price $29.99 → $29.99, as recorded by the source.

Before you paid $0.31 per diaper; after, $0.36 per diaper: 14.3% more for the same amount.

How big a cut? The joint 8th-largest of 65 documented diapers & wipes cuts (tied with 2 others); a bigger cut than 48% of all 1,366 cases in the library. See the biggest cuts →

When
2022 · reported 12 Sep 2022
Country
United States
Brand
Huggies
Category
Diapers & Wipes
Source
mouseprint.org

Source and evidence

Evidence
Typeconsumer advocate report (Mouse Print*, old and new packages compared)
Confidencehigh
Size cut alone, at the old price+14.3%

Check the math in the calculator or compare old and new unit prices.

What the source says

“Diapers For several months, consumers have been reporting that there are fewer diapers in some Huggies packages. We recently found these Huggies Snugglers that went from 96 in a box down to only 84. And both boxes scanned at the same $29.99 price.”

More from the US: the US Shrinkflation Tracker has all 296 documented cases, sortable and filterable.

Topic guide: diaper shrinkflation, every documented case in one place, brand by brand.

More from Huggies

All 19 Huggies cases →

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All 8 in the case library →

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Diaper shrinkflation →

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Cite this case

ShrinkRadar, “Did Huggies Snugglers diapers box shrink? 96 diapers → 84 diapers”, https://shrinkradar.com/cases/huggies-snugglers-diapers-box-us-2022.html, accessed 2026-11-05. Original source: Here We Shrink Again – Early Fall 2022 – Mouse Print* (https://www.mouseprint.org/2022/09/12/shrink-sept22/).

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