ShrinkRadarNet Wt. watch · groceries & household

Known cases / Oral Care / Crest

Did Crest Toothpaste shrink?

4.1 → 3.8 oz −7.3%
Size Facts
Did it shrink?Yes
Before4.1 oz
After
3.8 oz
Cut−7.3%
Hidden unit-price rise at same price+7.9%
When2021
CountryUnited States
Evidenceconsumer-advocate report (photo of old/new packages)
Confidencehigh

Source: Mouse Print* — Here We Downsize Again — Year-End 2021 (mouseprint.org). Source fetched 2026-10-14. Check the math in the calculator.

What the source says

“Here, Crest 3D White lost over eight percent of its contents, going from 4.1 ounces to just 3.8. Thanks to Richard G. for spotting this change.”

Other documented cases

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