Did Cheer liquid laundry detergent jug shrink?
How big a cut? The 33rd-largest of 100 documented laundry cuts; a bigger cut than 47% of all 1,366 cases in the library. See the biggest cuts →
- When
- 2026 · reported Oct 2026
- Country
- United States
- Brand
- Cheer
- Category
- Laundry
- Source
- mouseprint.org
Source and evidence
Against official inflation: BLS CPI-U (US) “household cleaning products” changed +1.6% (12 months to Sep 2026). The size cut alone raises the price per fluid ounce by +13.6% if the shelf price stayed the same (the source recorded no prices). Every case is compared the same way in the ShrinkRadar Index.
What the source says
“…Cheer Detergent Laundry detergent is one of the big categories of grocery products that keeps getting reduced in size. This time it is 92-ounce jugs of Cheer that have gone down to 81 ounces. Thanks to Mitch M. for this submission.”
More from the US: the US Shrinkflation Tracker has all 296 documented cases, sortable and filterable.
Topic guide: laundry detergent shrinkflation, every documented case in one place, brand by brand.
More laundry in United States
All 17 in the case library →- Laundry · 2026
Kirkland fabric softener
187 → 150 fl oz−19.8%
United States · Source: mouseprint.org - Laundry · 2026
Tide Original liquid laundry detergent, 80 loads
105 → 100 fl oz−4.8%
United States · Source: wcpo.com - Laundry · 2025
Tide
84 → 80 oz−4.8%
United States · Source: mouseprint.org
Newest in laundry
Laundry detergent shrinkflation →- Laundry · 2026
Sod concentrated fabric softener (Israel)
900 → 850 ml−5.6%
Israel · Source: ynet.co.il - Laundry · 2026
Lenor in-wash scent booster beads, Spring Awakening (UK)
155 → 137 g−11.6%
United Kingdom · Source: allsupers.co.uk - Laundry · 2026
Ariel gel capsules Winter (per capsule) (Hungary)
20.7 → 18.3 g−11.6%
Hungary · Source: nkfh.gov.hu
