CHOICE: shrinkflation cases
By ShrinkRadar · Updated 5 Nov 2026
21 documented shrinkflation cases in our library come from CHOICE (2024–2026), mostly from Australia. We fetched each report, checked the before and after sizes, and link the original page on every case.
Source Facts
Years2024–2026
CountriesAustralia
Median cut−11.6%
Australia shrinkflation list →
All 21 cases from CHOICE
| Product | Size | Cut |
|---|---|---|
| Cadbury boxed hollow Easter eggs (15-pack) Cadbury · Australia · 2026 | 18 eggs → 15 eggs | −16.7% |
| Cadbury boxed hollow Easter eggs (9 → 8 egg box) Cadbury · Australia · 2026 | 9 eggs → 8 eggs | −11.1% |
| Cadbury hollow hunting eggs carton Cadbury · Australia · 2026 | 22 eggs → 20 eggs | −9.1% |
| Aldi Dairy Fine Milk mini eggs Aldi · Australia · 2025 | 400 g → 300 g | −25.0% |
| KitKat mini eggs KitKat · Australia · 2025 | 110 g → 90 g | −18.2% |
| Cadbury large chocolate egg Cadbury · Australia · 2025 | 400 g → 340 g | −15.0% |
| Cadbury Dairy Milk hollow eggs Cadbury · Australia · 2025 | 24 eggs → 22 eggs | −8.3% |
| Jif cream cleanser Jif · Australia · 2024 | 700 ml → 500 ml | −28.6% |
| Woolworths Rocky Road tarts Woolworths · Australia · 2024 | 240 g → 180 g | −25.0% |
| McVitie's Go Ahead forest fruit biscuits McVitie's · Australia · 2024 | 218 g → 174 g | −20.2% |
| Woolworths Salted Caramel tarts Woolworths · Australia · 2024 | 210 g → 180 g | −14.3% |
| Woolworths original salted corn chips Woolworths · Australia · 2024 | 200 g → 175 g | −12.5% |
| Coles Mighty Grain cereal Coles · Australia · 2024 | 560 g → 495 g | −11.6% |
| Woolworths Max Charge cereal Woolworths · Australia · 2024 | 560 g → 495 g | −11.6% |
| McVitie's Digestives (Australia) McVitie's · Australia · 2024 | 400 g → 355 g | −11.3% |
| Red Rock Deli dips Red Rock Deli · Australia · 2024 | 150 g → 135 g | −10.0% |
| Aldi Kringle & Co iced Christmas cake Aldi · Australia · 2024 | 100 g → 90 g | −10.0% |
| Lindt Champagne Gala Box Lindt · Australia · 2024 | 433 g → 396 g | −8.5% |
| Coles corn flakes Coles · Australia · 2024 | 475 g → 440 g | −7.4% |
| Community Co cereal Community Co · Australia · 2024 | 480 g → 450 g | −6.2% |
| Lindt Christmas Medley Bag Lindt · Australia · 2024 | 414 g → 390 g | −5.8% |
Categories it covers most
- Chocolate & Candy9cases from this source
- Breakfast Cereals4cases from this source
- Baking & Spreads3cases from this source
- Cookies & Crackers2cases from this source
- Chips & Snacks1cases from this source
- Dish & Cleaning1cases from this source
- Pasta, Rice & Meals1cases from this source
Other sources: Verbraucherzentrale Hamburg · Mouse Print* · Consumentenbond · Allsupers · Which? · ynet · Konsument (VKI) · LendingTree · NIH Dietary Supplement Label Database · The Grocer · kepie. Watch. All cases: known cases.