LendingTree: shrinkflation cases
By ShrinkRadar · Updated 5 Nov 2026
28 documented shrinkflation cases in our library come from LendingTree (2024), mostly from United States. We fetched each report, checked the before and after sizes, and link the original page on every case.
Source Facts
Years2024
CountriesUnited States
Median cut−10.6%
All 28 cases from LendingTree
| Product | Size | Cut |
|---|---|---|
| Angel Soft toilet paper, 12 mega rolls Angel Soft · United States · 2024 | 429 sheets/roll → 320 sheets/roll | −25.4% |
| FunPops freeze pops, 36 count FunPops · United States · 2024 | 90 oz → 72 oz | −20.0% |
| Bounty Select-A-Size paper towels, 8 triple rolls Bounty · United States · 2024 | 165 sheets/roll → 135 sheets/roll | −18.2% |
| Quilted Northern Ultra Plush toilet paper, 18 mega rolls Quilted Northern · United States · 2024 | 308 sheets/roll → 255 sheets/roll | −17.2% |
| Folgers classic roast ground coffee Folgers · United States · 2024 | 48 oz → 40.3 oz | −16.0% |
| Charmin Ultra Strong toilet paper, 24 mega rolls Charmin · United States · 2024 | 286 sheets/roll → 242 sheets/roll | −15.4% |
| Great Value Ultra Strong toilet paper, 12 mega rolls Great Value · United States · 2024 | 286 sheets/roll → 242 sheets/roll | −15.4% |
| Party-size sour cream and onion Lay's Lay's · United States · 2024 | 14.75 oz → 12.5 oz | −15.3% |
| Party-size Cheetos Cheetos · United States · 2024 | 17.5 oz → 15 oz | −14.3% |
| Charmin Ultra Soft toilet paper, 12 mega rolls Charmin · United States · 2024 | 284 sheets/roll → 244 sheets/roll | −14.1% |
| Cottonelle Ultra Comfort toilet paper, 12 mega rolls Cottonelle · United States · 2024 | 284 sheets/roll → 244 sheets/roll | −14.1% |
| Sparkle Pick-A-Size paper towels, 8 double rolls Sparkle · United States · 2024 | 126 sheets/roll → 110 sheets/roll | −12.7% |
| Party-size Reese's miniatures Reese's · United States · 2024 | 40 oz → 35.6 oz | −11.0% |
| Party-pack Rolo chewy caramels Rolo · United States · 2024 | 40 oz → 35.6 oz | −11.0% |
| Party-pack Hershey's miniatures assortment Hershey's · United States · 2024 | 40 oz → 35.9 oz | −10.3% |
| Family-size Frosted Flakes Frosted Flakes · United States · 2024 | 24 oz → 21.7 oz | −9.6% |
| Party-size milk chocolate M&M's M&M's · United States · 2024 | 42 oz → 38 oz | −9.5% |
| Scott Choose-A-Sheet paper towels, 6 double rolls Scott · United States · 2024 | 110 sheets/roll → 100 sheets/roll | −9.1% |
| Great Value Ultra Strong paper towels, 6 double rolls Great Value · United States · 2024 | 120 sheets/roll → 110 sheets/roll | −8.3% |
| Sparkle Pick-A-Size paper towels, 6 double rolls Sparkle · United States · 2024 | 120 sheets/roll → 110 sheets/roll | −8.3% |
| Family-size Raisin Bran Raisin Bran · United States · 2024 | 24 oz → 22.1 oz | −7.9% |
| Family-size cinnamon oat crunch Cheerios Cheerios · United States · 2024 | 26 oz → 24 oz | −7.7% |
| Party-size dark chocolate M&M's M&M's · United States · 2024 | 19.2 oz → 18 oz | −6.2% |
| Party-size original Tostitos Tostitos · United States · 2024 | 18 oz → 17 oz | −5.6% |
| Family-size apple cinnamon Cheerios Cheerios · United States · 2024 | 20.1 oz → 19 oz | −5.5% |
| Family-size Reese's Puffs Reese's · United States · 2024 | 20.7 oz → 19.7 oz | −4.8% |
| Honey Nut Chex Chex · United States · 2024 | 20.3 oz → 19.6 oz | −3.4% |
| Party-size nacho cheese Doritos Doritos · United States · 2024 | 15 oz → 14.5 oz | −3.3% |
Other sources from United States
- Mouse Print*199cases from United States · 201 in all
- NIH Dietary Supplement Label Database22cases from United States · 22 in all
Categories it covers most
- Breakfast Cereals6cases from this source
- Toilet Paper6cases from this source
- Chocolate & Candy5cases from this source
- Paper Towels5cases from this source
- Chips & Snacks4cases from this source
- Coffee & Tea1cases from this source
- Frozen Foods1cases from this source
Other sources: Verbraucherzentrale Hamburg · Mouse Print* · Consumentenbond · Allsupers · Which? · ynet · Konsument (VKI) · NIH Dietary Supplement Label Database · CHOICE · The Grocer · kepie. Watch. All cases: known cases.