Known cases / Breakfast Cereals / Cheerios
Did Family-size apple cinnamon Cheerios shrink?
20.1 → 19 oz −5.5%Size Facts
Before20.1 oz
After
19 oz
Hidden unit-price rise at same price+5.8%
When2024
CountryUnited States
EvidenceWayback Machine retailer-page comparison (third-party study)
Confidencehigh
Source: LendingTree shrinkflation study (Walmart.com sizes 2019/20 via Wayback Machine vs 2024) (lendingtree.com). Source fetched 2026-10-14. Check the math in the calculator.
What the source says
“Family-size apple cinnamon Cheerios: old 20.1 → new 19.0; price $3.64 → $4.93 (size change -5.5%)”
Cheerios products we track
- Breakfast Cereals
Cheerios
Net wt.18 oz (510 g)
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