Did Old Spice Pure Sport deodorant stick shrink?

Size FactsDid it shrink? Yes
Before3.3 oz
After3 oz
−9.1%smaller
Price per oz · if the price stayed the same+10.0%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The 3rd-largest of 5 documented deodorant cuts; a bigger cut than 26% of all 1,366 cases in the library. See the biggest cuts →

When
2026 · reported Oct 2026
Country
United States
Brand
Old Spice
Category
Deodorant
Source
mouseprint.org

Source and evidence

Mouse Print — Here We Shrink Again, Fall 2026 Part 2 (26 Oct 2026) mouseprint.org

Source fetched 2026-10-26. All 201 Mouse Print* cases.

An almost 10% reduction.

Evidence
Typeconsumer-advocate report with reader before/after photos
Confidencehigh

Check the math in the calculator.

Against official inflation: BLS CPI-U (US) “personal care products” changed +2.1% (12 months to Sep 2026). The size cut alone raises the price per ounce by +10.0% if the shelf price stayed the same (the source recorded no prices). Every case is compared the same way in the ShrinkRadar Index.

What the source says

“…According to Mike M. who submitted this change, Cheer did not change its dosing instructions or the cap. *MOUSE PRINT: Old Spice Pure Sport Deodorant Old Spice deodorant sticks have gone down to just 3 ounces from 3.3 ounces — an almost 10% reduction.”

More from the US: the US Shrinkflation Tracker has all 296 documented cases, sortable and filterable.

Topic guide: toothpaste, deodorant and personal care shrinkflation, every documented case in one place, brand by brand.

Old Spice products we track

Old Spice brand page →

More deodorant in United States

All 3 in the case library →

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Cite this case

ShrinkRadar, “Did Old Spice Pure Sport deodorant stick shrink? 3.3 oz → 3 oz”, https://shrinkradar.com/cases/old-spice-pure-sport-deodorant-stick-us-2026.html, accessed 2026-11-05. Original source: Mouse Print — Here We Shrink Again, Fall 2026 Part 2 (26 Oct 2026) (https://www.mouseprint.org/2026/10/26/here-we-shrink-again-fall-2026-part-2/).

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