Did All Free & Clear liquid detergent (2025) shrink?

Size FactsDid it shrink? Yes
Before88 fl oz
After73 fl oz
−17.0%smaller
Price per fl oz · if the price stayed the same+20.5%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The 20th-largest of 100 documented laundry cuts; a bigger cut than 68% of all 1,366 cases in the library. See the biggest cuts →

When
2025 · reported 22 Sep 2025
Country
United States
Brand
All
Category
Laundry
Source
mouseprint.org

Source and evidence

Here We Shrink Again – Fall 2025 – Part 1 – Mouse Print* mouseprint.org

Source fetched 2026-10-20. All 201 Mouse Print* cases.

The label still claims 58 loads.

Evidence
Typeconsumer advocate report (Mouse Print*, old and new packages compared)
Confidencehigh

Check the math in the calculator.

Against official inflation: BLS CPI-U (US) “household cleaning products” changed +0.1% (12 months to Sep 2025). The size cut alone raises the price per fluid ounce by +20.5% if the shelf price stayed the same (the source recorded no prices). Every case is compared the same way in the ShrinkRadar Index.

What the source says

“Cheerios. That’s two fewer bowls in every package. *Mouse Print All Free & Clear Detergent As other liquid detergents have downsized, so has All Free & Clear. Almost two cups was removed from the prior 88 ounce version, making the new one only 73 ounces. Yet, miracle of miracles, you still get 58 loads (supposedly) out of every bottle.”

More from the US: the US Shrinkflation Tracker has all 296 documented cases, sortable and filterable.

Topic guide: laundry detergent shrinkflation, every documented case in one place, brand by brand.

More from All

All 2 All cases →

All products we track

More laundry in United States

All 17 in the case library →

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Cite this case

ShrinkRadar, “Did All Free & Clear liquid detergent (2025) shrink? 88 fl oz → 73 fl oz”, https://shrinkradar.com/cases/all-free-and-clear-liquid-detergent-2025-us-2025.html, accessed 2026-11-05. Original source: Here We Shrink Again – Fall 2025 – Part 1 – Mouse Print* (https://www.mouseprint.org/2025/09/22/here-we-shrink-again-fall-2025-part-1/).

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