Did Pedigree Vitalité adult dry dog food, poultry or beef (France) shrink?
Before you paid €1.67 per kg; after, €3.56 per kg: 113.4% more for the same amount.
How big a cut? The joint 3rd-largest of 36 documented pet food cuts (tied with 2 others); a bigger cut than 91% of all 1,366 cases in the library. See the biggest cuts →
Source and evidence
Against official inflation: Eurostat HICP (FR) “products for pets and other household animals” changed +14.4% (12 months to Sep 2023). This pack’s price per kilogram changed +113.4%, 99.0 percentage points above the official rate, using the shelf prices the source recorded. Every case is compared the same way in the ShrinkRadar Index.
What the source says
“…Une hausse déjà conséquente de plus de 49%. Sauf que le conditionnement est lui revu à la baisse et passe de 10 à 7 kg. Le prix au kilo du produit passe ainsi de 1,67 euro à 3,56 euros, soit plus de 113% d'augmentation.”
More from France: the France shrinkflation list has all 21 documented cases, sortable and filterable.
Topic guide: pet food shrinkflation, every documented case in one place, brand by brand.
More from Pedigree
All 8 Pedigree cases →- Pet Food · 2026
Pedigree Adult Small dry dog food (Poultry & Vegetables) (Hungary)
2 → 1.4 kg−30.0%
Hungary · Source: nkfh.gov.hu - Pet Food · 2015–2025
Pedigree Adult Complete dry dog food, beef & vegetables (UK)
15 → 12 kg−20.0%
United Kingdom · Source: topdogharnesses.co.uk - Pet Food · 2015–2025
Pedigree Biscrok Gravy Bones dog biscuits (UK)
500 → 400 g−20.0%
United Kingdom · Source: topdogharnesses.co.uk - Pet Food · 2015–2025
Pedigree Jumbone Medium, beef & poultry (UK)
200 → 180 g−10.0%
United Kingdom · Source: topdogharnesses.co.uk - Pet Food · 2023
Pedigree adult dog food (Brazil)
1000 → 900 g−10.0%
Brazil · Source: procon.niteroi.rj.gov.br - Pet Food · 2020
Pedigree Schmackos
172 → 144 g−16.3%
Germany · Source: vzhh.de
Pedigree products we track
Pedigree brand page →- Dog Food
Pedigree Grilled Chicken Gravy Pouch
Net wt.100 gNo size change16 checks · last 2026-11-05
- Dog Food
Pedigree Chicken n Beef Pouch 8ct
Net wt.800 gNo size change16 checks · last 2026-11-05
- Dog Food
Pedigree Small Dog Food Roasted Chicken, Rice & Vegetables Flavor
Net wt.15.9 lbNo size change16 checks · last 2026-11-05
More pet food in France
All 3 in the case library →- Pet Food · 2024
Friskies kitten dry food with chicken (France)
2 → 1.5 kg−25.0%
France · Source: quechoisir.org - Pet Food · 2022
Felix Tendres Effilés en gelée cat food pouches, 12-pack (France)
100 → 85 g−15.0%
France · Source: greenme.it
Newest in pet food
Pet food shrinkflation →- Pet Food · 2026
ALDI dog treats (Hungary)
300 → 200 g−33.3%
Hungary · Source: nkfh.gov.hu - Pet Food · 2026
Purina Felix Doppelt Lecker Huhn & Truthahn
1000 → 800 g−20.0%
Germany · Source: vzhh.de - Pet Food · 2026
Iams XL dry dog food bag
44 → 38.5 lb−12.5%
United States · Source: mouseprint.org
