Did Schicker's Erdäpfelcreme Die Echte (Austria) shrink?

Size FactsDid it shrink? Yes
Before300 ml
After250 ml
−16.7%smaller
Price per 100 ml · observed+20.0%Shelf price €23.90 → €23.90, as recorded by the source.

Before you paid €7.97 per 100 ml; after, €9.56 per 100 ml: 20.0% more for the same amount.

How big a cut? The joint 19th-largest of 27 documented personal care cuts (tied with 1 other); a bigger cut than 62% of all 1,366 cases in the library. See the biggest cuts →

When
2024 · reported 2 Oct 2024
Country
Austria
Brand
Schicker's
Category
Personal Care
Source
konsument.at

Source and evidence

Shrinkflation: Mogelpackungen bei Waschmittel und Co. konsument.at

Source fetched 2026-10-20. All 31 Konsument (VKI) cases.

The Styrian maker said openly that it kept the €23.90 price, unchanged since 2012, and cut the contents instead. VKI does not date this change; 2024 is when its collection reported it.

Evidence
Typeconsumer organisation (VKI / KONSUMENT: reader reports checked with the manufacturer)
Confidencehigh
Size cut alone, at the old price+20.0%

Check the math in the calculator or compare old and new unit prices.

Against official inflation: Eurostat HICP (AT) “other appliances, articles and products for personal care” changed +1.2% (12 months to Oct 2024). This pack’s price per millilitre changed +20.0%, 18.8 percentage points above the official rate, using the shelf prices the source recorded. Every case is compared the same way in the ShrinkRadar Index.

What the source says

“…Und weiter: "Natürlich wollen wir auch nicht die gesamte Preissteigerung am Rohstoffmarkt an unsere Kunden weitergeben. Seit 2012 kostet die Erdäpfelcreme 300ml € 23,90, jetzt haben wir uns erlaubt, die Menge zu verändern.”

More from Austria: the Austria shrinkflation list has all 37 documented cases, sortable and filterable.

Topic guide: toothpaste, deodorant and personal care shrinkflation, every documented case in one place, brand by brand.

More personal care in Austria

All 3 in the case library →

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Cite this case

ShrinkRadar, “Did Schicker's Erdäpfelcreme Die Echte (Austria) shrink? 300 ml → 250 ml”, https://shrinkradar.com/cases/schicker-s-erd-pfelcreme-die-echte-austria-at-2024.html, accessed 2026-11-05. Original source: Shrinkflation: Mogelpackungen bei Waschmittel und Co. (https://konsument.at/shrinkflation-und-mogelpackungen).

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