Did Morrisons shrink its products?
Get an email when Morrisons changes: size cuts, new cases and recipe changes. Plus, $5/month or $48/year.
Updated 2026-10-22 (latest case added) · 3 sourced cases, each linked to its source
Did Morrisons shrink its products? Yes. We have 3 documented shrinkflation cases for Morrisons dated 2026, reported in the UK. The biggest cut: Morrisons ginger shot, 100 ml → 60 ml (−40.0%). The most recent: Morrisons frozen button sprouts (UK), 1000 g → 800 g (2026). The median Morrisons pack lost 26.7%, a 36.4% hidden price rise per unit at the same price. Where the source recorded the shelf price before and after (3 cases), 3 got more expensive per unit.
3 documented cases. Biggest cut: Morrisons ginger shot, 100 ml → 60 ml (−40.0%). See cases below.
Thanksgiving shrinkflationDrinks shrinkflationFrozen food shrinkflationUK Shrinkflation Tracker
Each case links to its source. Compare with the worst offenders, or check any pack with the shrinkflation calculator.
All 3 documented Morrisons cases
Newest first. “Hidden rise” is the extra you pay per unit if the shelf price stays the same.
| Product | Size | Cut |
|---|---|---|
| Morrisons frozen button sprouts (UK) Morrisons · United Kingdom · 2026 | 1000 g → 800 g | −20.0% |
| Morrisons frozen sliced green beans (UK) Morrisons · United Kingdom · 2026 | 750 g → 550 g | −26.7% |
| Morrisons ginger shot Morrisons · United Kingdom · 2026 | 100 ml → 60 ml | −40.0% |
Tracked daily (1)
- Breakfast Cereals
Morrisons All Bran Flakes 625 g
Net wt.625 gNo size change8 checks · last 2026-11-05
FAQ
Did Morrisons shrink its products?
Yes. ShrinkRadar has 3 documented, sourced shrinkflation cases for Morrisons (2026). The biggest cut was Morrisons ginger shot, 100 ml → 60 ml (−40.0%).
Which Morrisons products got smaller?
Documented, newest first: Morrisons frozen button sprouts (UK): 1000 g → 800 g (2026); Morrisons frozen sliced green beans (UK): 750 g → 550 g (2026); Morrisons ginger shot: 100 ml → 60 ml (2026).
How much smaller did Morrisons products get?
The cuts range from −20.0% to −40.0%, with a median of −26.7%. At an unchanged shelf price that median cut means paying 36.4% more per unit. Where the source recorded prices (3 cases), the median real rise per unit was 36.4%.
When did Morrisons shrink its products?
By year in our library: 2026 (3). The most recently reported is Morrisons frozen button sprouts (UK), dated 2026.
Who reported Morrisons shrinkflation?
These cases come from allsupers.co.uk, covering the UK. Each case page quotes and links its source.
Do you track Morrisons products daily?
Yes. We check the net quantity and price of 1 Morrisons product every day and flag any size cut on the homepage.
Other brands in frozen foods
All Frozen Foods cases →- Iglo5frozen foods cases
- Tivall4frozen foods cases
- Costa2frozen foods cases
- Danerolles2frozen foods cases
- Tyson2frozen foods cases
- Birds Eye1frozen foods case
- Boston Market1frozen foods case
- CJ1frozen foods case
Guides and data
- Topic guideFrozen food shrinkflation35documented cuts
- ShrinkRadar IndexFrozen Foods+16.9%per unit at the shrink · official +3.8%
- Topic guideJuice, soda and drinks shrinkflation44documented cuts
- ShrinkRadar IndexJuice and soft drinks+33.2%per unit at the shrink · official +5.0%