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Did OMO shrink its products?

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Updated 2026-10-28 (latest case added) · 1 sourced case, each linked to its source

Did OMO shrink its products? Yes. We have 1 documented shrinkflation case for OMO dated 2022, reported in Brazil. OMO laundry powder, economy pack (Brazil) went from 4 kg to 3.8 kg (−5.0%), a 5.3% hidden price rise per unit if the price stayed the same.

Size Facts
Did OMO products shrink?Yes
Documented cases1
Biggest cut−5.0%
Median cut−5.0%
Hidden rise per unit at the same price (median)+5.3%
Years2022
Most recent2022
CountriesBrazil
Tracked daily0

1 documented case. Biggest cut: OMO laundry powder, economy pack (Brazil), 4 kg → 3.8 kg (−5.0%). See cases below.

Laundry detergent shrinkflation

Each case links to its source. Compare with the worst offenders, or check any pack with the shrinkflation calculator.

Documented cases (1)

FAQ

Did OMO shrink its products?

Yes. ShrinkRadar has 1 documented, sourced shrinkflation case for OMO (2022). OMO laundry powder, economy pack (Brazil) went from 4 kg to 3.8 kg (−5.0%), dated 2022.

When did OMO shrink its products?

The source dates it 2022.

Who reported OMO shrinkflation?

It comes from g1.globo.com, covering Brazil. Each case page quotes and links its source.

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