Did OMO laundry powder, economy pack (Brazil) shrink?
Size FactsDid it shrink? Yes
Before4 kg
After3.8 kg
−5.0%smaller
Price per kg · if the price stayed the same+5.3%Hypothetical: the size cut alone. The source recorded no shelf prices.
How big a cut? The joint 80th-largest of 100 documented laundry cuts (tied with 1 other); a bigger cut than 6% of all 1,366 cases in the library. See the biggest cuts →
- When
- 2022 · reported 14 May 2022
- Country
- Brazil
- Brand
- OMO
- Category
- Laundry
- Source
- g1.globo.com
Source and evidence
What the source says
“…Nesfit com aveia teve redução de peso de 20%; o amendoim crocante Pettiz encolheu de 90g para 70g; o pacote pequeno de cookie Toddy teve redução de 5%; o sabão Omo embalagem econômica diminuiu de 4kg para 3,8kg; e a caixa de fósforos da marca Fiat Lux agora vem com 200 unidades, 40 palitos a menos.”
Topic guide: laundry detergent shrinkflation, every documented case in one place, brand by brand.
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