Known cases / Juice & Drinks / Cadbury
Did Cadbury Mini Eggs Milk Chocolate Easter Egg shrink?
193.5 → 181 g −6.5%Size Facts
Before193.5 g
After
181 g
Hidden unit-price rise at same price+6.9%
When2026
CountryUnited Kingdom
Evidenceconsumer-group / news investigation
Confidencehigh
Source: Which? — Easter egg Shrinkflation (which.co.uk). Source fetched 2026-10-14. Check the math in the calculator.
What the source says
“Cadbury Mini Eggs Milk Chocolate Easter Egg went from £4 for 193.5g last year to £5 for 181g this year - a price hike of 34 per cent per gram.”
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