ShrinkRadar
PlusSign inMy alerts
Menu

Did Cadbury Time Out Orange wafer multipack (UK) shrink?

Size FactsDid it shrink? Yes
Before108 g
After90 g
−16.7%smaller
Price per 100 g · observed+20.0%Shelf price £1.65 → £1.65, as recorded by the source.

Before you paid £1.53 per 100 g; after, £1.83 per 100 g: 20.0% more for the same amount.

How big a cut? The joint 55th-largest of 189 documented chocolate & candy cuts (tied with 13 others); a bigger cut than 62% of all 1,366 cases in the library. See the biggest cuts →

When
2026 · reported 15 May 2026
Country
United Kingdom
Brand
Cadbury
Category
Chocolate & Candy
Source
allsupers.co.uk

Source and evidence

Cadbury Time out Orange Milk Chocolate Covered Wafer 5x 18g: 108 g → 90 g — Shrinkflation | Allsupers | Allsupers allsupers.co.uk

Source fetched 2026-10-21. All 59 Allsupers cases.

Went from a 6-pack (108 g) to a 5-pack of 18 g bars (90 g). Found by Allsupers' automated check of Tesco listings: the old listing disappeared and a smaller pack of the same product appeared (new pack since 15 May 2026); regular price £1.65 before, £1.65 after.

Evidence
Typeautomated supermarket price tracker (Allsupers register; retailer listings, regular prices recorded)
Confidencemedium
Size cut alone, at the old price+20.0%

Check the math in the calculator or compare old and new unit prices.

Against official inflation: ONS CPI (UK) “sugar, jam, honey, syrups, chocolate and confectionery” changed +5.8% (12 months to May 2026). This pack’s price per gram changed +20.0%, 14.2 percentage points above the official rate, using the shelf prices the source recorded. Every case is compared the same way in the ShrinkRadar Index.

What the source says

“Before: Cadbury TimeOut Orange Milk Chocolate Covered Wafer 6 Pack 108g (Tesco), size 108 g, regular price £1.65, price per unit £15.28/kg. Now: Cadbury Time out Orange Milk Chocolate Covered Wafer 5x 18g (Tesco), size 90 g, regular price £1.65, price per unit £18.33/kg. First detected: 17 May 2026. New pack since 15 May 2026.”

More from the UK: the UK Shrinkflation Tracker has all 175 documented cases, sortable and filterable.

Topic guide: chocolate shrinkflation, every documented case in one place, brand by brand.

More from Cadbury

All 32 Cadbury cases →

More chocolate & candy in United Kingdom

All 55 in the case library →

Newest in chocolate & candy

Chocolate shrinkflation →

Share, embed or cite this case

XRedditFacebookBlueskyEmail

Shared links show this size card image (PNG, 1200×630), which you can also download and post.

Embed this case on your site

Paste this HTML into a post or page. The card shows the size change and links to this page and the original source. It is free to use; please keep the links.

Preview the embed card

Cite this case

ShrinkRadar, “Did Cadbury Time Out Orange wafer multipack (UK) shrink? 108 g → 90 g”, https://shrinkradar.com/cases/cadbury-time-out-orange-wafer-multipack-uk-uk-2026.html, accessed 2026-11-05. Original source: Cadbury Time out Orange Milk Chocolate Covered Wafer 5x 18g: 108 g → 90 g — Shrinkflation | Allsupers | Allsupers (https://allsupers.co.uk/research/shrinkflation/ean_swap/91).

You may quote and cite this case with credit. No bulk reuse or republishing of the dataset without permission: licence and how to cite.