Did Crown Farms charcoal chicken seekh kebabs (Iceland) shrink?
Before you paid £0.75 per 100 g; after, £0.90 per 100 g: 20.0% more for the same amount.
How big a cut? The joint 12th-largest of 35 documented frozen foods cuts (tied with 2 others); a bigger cut than 62% of all 1,366 cases in the library. See the biggest cuts →
- When
- 2026 · reported 28 Jul 2026
- Country
- United Kingdom
- Brand
- Crown Farms
- Category
- Frozen Foods
- Source
- allsupers.co.uk
Source and evidence
Against official inflation: ONS CPI (UK) “ready-made meals” changed +2.6% (12 months to Jul 2026, a broad match for this category). This pack’s price per gram changed +20.0%, 17.4 percentage points above the official rate, using the shelf prices the source recorded. Every case is compared the same way in the ShrinkRadar Index.
What the source says
“Before: Crown Farms 12 Charcoal Chicken Seekh Kebabs 600g (Iceland), size 600 g, regular price £4.50, price per unit £7.50/kg. Now: Crown Farms Charcoal Chicken Seekh Kebabs 500g (Iceland), size 500 g, regular price £4.50, price per unit £9.00/kg. First detected: 2 September 2026. New pack since 28 July 2026.”
More from the UK: the UK Shrinkflation Tracker has all 175 documented cases, sortable and filterable.
Topic guide: frozen food shrinkflation, every documented case in one place, brand by brand.
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