Did Quorn vegetarian roast (UK) shrink?
Before you paid £0.93 per 100 g; after, £0.99 per 100 g: 6.7% more for the same amount.
How big a cut? The 23rd-largest of 35 documented frozen foods cuts; a bigger cut than 46% of all 1,366 cases in the library. See the biggest cuts →
- When
- 2026 · reported 12 Oct 2026
- Country
- United Kingdom
- Brand
- Quorn
- Category
- Frozen Foods
- Source
- allsupers.co.uk
Source and evidence
Against official inflation: ONS CPI (UK) “ready-made meals” changed +1.8% (12 months to Sep 2026, a broad match for this category). This pack’s price per gram changed +6.7%, 4.9 percentage points above the official rate, using the shelf prices the source recorded. Every case is compared the same way in the ShrinkRadar Index.
What the source says
“Before: Quorn Roast 454g (ASDA), size 454 g, regular price £4.20, price per unit £9.25/kg. Now: Quorn Roast 400g (ASDA), size 400 g, regular price £3.95, price per unit £9.88/kg. First detected: 12 October 2026. New pack since 12 October 2026.”
More from the UK: the UK Shrinkflation Tracker has all 175 documented cases, sortable and filterable.
Topic guide: frozen food shrinkflation, every documented case in one place, brand by brand.
More frozen foods in United Kingdom
All 6 in the case library →- Frozen Foods · 2026
Crown Farms charcoal chicken seekh kebabs (Iceland)
600 → 500 g−16.7%
United Kingdom · Source: allsupers.co.uk - Frozen Foods · 2026
Dr. Oetker Ristorante Vegan Margherita Pomodori pizza (UK)
340 → 295 g−13.2%
United Kingdom · Source: allsupers.co.uk - Frozen Foods · 2026
Morrisons frozen button sprouts (UK)
1000 → 800 g−20.0%
United Kingdom · Source: allsupers.co.uk
Newest in frozen foods
Frozen food shrinkflation →- Frozen Foods · 2026
Morrisons frozen sliced green beans (UK)
750 → 550 g−26.7%
United Kingdom · Source: allsupers.co.uk - Frozen Foods · 2026
Birds Eye breaded haddock fish fingers (UK)
10 → 8 fish fingers−20.0%
United Kingdom · Source: allsupers.co.uk - Frozen Foods · 2026
Iglo Blubb Sticks
340 → 284 g−16.5%
Germany · Source: vzhh.de