Did MuscleTech Nitro-Tech 100% Whey Gold, 2.5 → 2.2 lb tub shrink?

Size FactsDid it shrink? Yes
Before2.5 lb
After2.2 lb
−12.0%smaller
Price per lb · if the price stayed the same+13.6%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The 52nd-largest of 68 documented health & supplements cuts; a bigger cut than 47% of all 1,366 cases in the library. See the biggest cuts →

When
2019
Country
United States
Brand
MuscleTech
Category
Health & Supplements
Source
dsld.od.nih.gov

Barcode (UPC): 631656710472 · Barcode lookup

Source and evidence

NIH Dietary Supplement Label Database — labels 79234 → 182894 (UPC 631656710472) dsld.od.nih.gov

Source fetched 2026-10-24. All 22 NIH Dietary Supplement Label Database cases.

Two label versions in the NIH Dietary Supplement Label Database carry the same UPC (631656710472): label 79234 (dsld.od.nih.gov) lists 2.5 lb, the newer label 182894 (dsld.od.nih.gov) lists 2.2, with the same serving size. Year = when the newer label entered DSLD. No shelf prices in DSLD. French Vanilla Creme, same 33 g scoop: 35 servings became 31. Strawberry (79225 → 182898) changed the same way, and Double Rich Chocolate went 2.5 → 2.24 lb (79139 → 182890).

Evidence
Typelabel archive (NIH Dietary Supplement Label Database: two label versions with the same UPC)
Confidencemedium

Check the math in the calculator.

Against official inflation: BLS CPI-U (US) “nonprescription drugs” changed +0.4% (2019 average vs 2018, a broad match for this category). The size cut alone raises the price per pound by +13.6% if the shelf price stayed the same (the source recorded no prices). Every case is compared the same way in the ShrinkRadar Index.

What the source says

“DSLD label 79234: MuscleTech Performance Series Nitro Tech 100% Whey Gold French Vanilla Creme, UPC 6 31656 71047 2, net contents 2.5 lbs / 1.13 kg, serving size 33 Gram(s) → DSLD label 182894: MuscleTech Performance Series NITRO TECH 100% Whey Gold French Vanilla Creme, UPC 6 31656 71047 2, net contents 2.2 lbs / 999 Gram(s), serving size 33 Gram(s)”

More from the US: the US Shrinkflation Tracker has all 296 documented cases, sortable and filterable.

Topic guide: protein powder shrinkflation, every documented case in one place, brand by brand. Also: vitamin shrinkflation.

More from MuscleTech

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Cite this case

ShrinkRadar, “Did MuscleTech Nitro-Tech 100% Whey Gold, 2.5 → 2.2 lb tub shrink? 2.5 lb → 2.2 lb”, https://shrinkradar.com/cases/muscletech-nitro-tech-100-whey-gold-2-5-2-2-lb-tub-us-2019.html, accessed 2026-11-05. Original source: NIH Dietary Supplement Label Database — labels 79234 → 182894 (UPC 631656710472) (https://dsld.od.nih.gov/label/182894).

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