Did Thebanchan Haenyeo's Kitchen Jeju top-shell seaweed soup, frozen (South Korea) shrink?
Size FactsDid it shrink? Yes
Before600 g
After550 g
−8.3%smaller
Price per 100 g · if the price stayed the same+9.1%Hypothetical: the size cut alone. The source recorded no shelf prices.
How big a cut? The joint 30th-largest of 35 documented frozen foods cuts (tied with 1 other); a bigger cut than 21% of all 1,366 cases in the library. See the biggest cuts →
- When
- 2024 · reported 15 Jan 2025
- Country
- South Korea
- Brand
- Thebanchan
- Category
- Frozen Foods
- Source
- biz.newdaily.co.kr
Source and evidence
What the source says
“유통업체를 통해 지난해 3분기 약 26만개의 제품을 모니터링한 결과 총 4개의 제품이 적발됐다. 구체적으로 국내 제품은 오성푸드가 만들고 동원F&B가 판매하는 즉석조리식품 더반찬 해녀의부엌 제주뿔소라 미역국(냉동), 고집쎈청년이 제조·판매하는 스낵 고집쎈청년 수제 오란다 등 2개다. 더반찬은 지난 7월 용량을 600g에서 550g으로 8.3%, 고집쎈청년은 지난 9월 500g에서 450g으로 10% 각각 감소했다. 러쉬코리아의 러쉬 더티 스프링워시 샤워젤 스피어민트향 2종류가 적발됐다.”
More from South Korea: the South Korea shrinkflation list has all 35 documented cases, sortable and filterable.
Topic guide: frozen food shrinkflation, every documented case in one place, brand by brand.
More frozen foods in South Korea
All 4 in the case library →- Frozen Foods · 2023
CJ Bibigo Plantable wang gyoza dumplings (South Korea)
420 → 385 g−8.3%
South Korea · Source: kormedi.com - Frozen Foods · 2023
Pulmuone Mozzarella hot dogs (South Korea)
5 → 4 hot dogs−20.0%
South Korea · Source: yna.co.kr - Frozen Foods · 2023
Haitai Gohyang Mandu dumplings (South Korea)
415 → 378 g−8.9%
South Korea · Source: yna.co.kr
Newest in frozen foods
Frozen food shrinkflation →- Frozen Foods · 2026
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454 → 400 g−11.9%
United Kingdom · Source: allsupers.co.uk - Frozen Foods · 2026
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600 → 500 g−16.7%
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340 → 295 g−13.2%
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