Known cases / Juice & Drinks / Celebrations
Did Celebrations tub (2025) shrink?
550 → 500 g −9.1%Size Facts
Before550 g
After
500 g
Hidden unit-price rise at same price+10.0%
When2025
CountryUnited Kingdom
Evidenceconsumer-group / news investigation
Confidencehigh
Source: Shrinkflation bites as boxes of Quality Street and Celebrations lose weight | Food & drink industry | The Guardian (theguardian.com). Source fetched 2026-10-14. Check the math in the calculator.
What the source says
“ets – as 50g has been lost from the weight, taking it from 600g to 550g. Meanwhile, at 500g, there’s less to celebrate about tubs of Mars’s Celebrations, which weighed 550g in 2024. The writing may have been on the wall earlier this year when Nestlé announced it was altering how Quality Street’s Pur”
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