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Did Dawn dish soap, 532 ml bottle (Canada) shrink?

Size FactsDid it shrink? Yes
Before532 ml
After473 ml
−11.1%smaller
Price per 100 ml · if the price stayed the same+12.5%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The joint 18th-largest of 57 documented dish & cleaning cuts (tied with 1 other); a bigger cut than 42% of all 1,394 cases in the library. See the biggest cuts →

When
2024 · reported 1 Mar 2024
Country
Canada
Brand
Dawn
Category
Dish & Cleaning
Source
ici.radio-canada.ca

Source and evidence

Radio-Canada — Bienvenue au rayon des formats réduits (réduflation database, updated 27 Oct 2026) ici.radio-canada.ca

Source fetched 2026-11-06.

No response from Procter & Gamble. Radio-Canada could not date the old 532 ml bottle; dated to when it logged the new one.

Evidence
Typenews organisation database (Radio-Canada, old and new formats checked against dated photos or web archives; companies asked to respond)
Confidencemedium

Check the math in the calculator.

Against official inflation: StatCan CPI (CA) “household cleaning products” changed +1.1% (12 months to Mar 2024). The size cut alone raises the price per millilitre by +12.5% if the shelf price stayed the same (the source recorded no prices). Every case is compared the same way in the ShrinkRadar Index.

What the source says

“Radio-Canada database record: Dawn (Procter & Gamble), product type "Savon à vaisselle". Old format: 532 ml. New format: 473 ml (documented 2024).”

More from Canada: the Canada shrinkflation list has all 43 documented cases, sortable and filterable.

Topic guide: cleaning products and dish soap shrinkflation, every documented case in one place, brand by brand.

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Cite this case

ShrinkRadar, “Did Dawn dish soap, 532 ml bottle (Canada) shrink? 532 ml → 473 ml”, https://shrinkradar.com/cases/dawn-dish-soap-532-ml-bottle-canada-2024.html, accessed 2026-11-07. Original source: Radio-Canada — Bienvenue au rayon des formats réduits (réduflation database, updated 27 Oct 2026) (https://ici.radio-canada.ca/info/2023/reduflation/base-donnees-produits-aliments-epicerie-formats-taxes/).

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