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Did Pukka steak and pepperoni pizza slices (UK) shrink?

Size FactsDid it shrink? Yes
Before170 g
After140 g
−17.6%smaller
Price per 100 g · observed+9.0%Shelf price £1.95 → £1.75, as recorded by the source.

Before you paid £1.15 per 100 g; after, £1.25 per 100 g: 9.0% more for the same amount.

How big a cut? The 37th-largest of 99 documented pasta, rice & meals cuts; a bigger cut than 70% of all 1,366 cases in the library. See the biggest cuts →

When
2026 · reported 17 May 2026
Country
United Kingdom
Brand
Pukka
Category
Pasta, Rice & Meals
Source
allsupers.co.uk

Source and evidence

Pukka 140g All Steak Slice: 170 g → 140 g — Shrinkflation | Allsupers | Allsupers allsupers.co.uk

Source fetched 2026-10-22. All 59 Allsupers cases.

Found by Allsupers' automated check of Sainsbury's, Morrisons listings (record 28): the old listing disappeared and a smaller pack of the same product appeared (first detected 2026-05-17); regular price £1.95 before, £1.75 after. Pepperoni Pizza Slice at Morrisons: 170 g → 140 g, £1.95 → £1.75 (record 24).

Evidence
Typeautomated supermarket price tracker (Allsupers register; retailer listings, regular prices recorded)
Confidencemedium
Size cut alone, at the old price+21.4%

Check the math in the calculator or compare old and new unit prices.

Against official inflation: ONS CPI (UK) “pasta products and couscous” changed +4.1% (12 months to May 2026, a broad match for this category). This pack’s price per gram changed +9.0%, 4.9 percentage points above the official rate, using the shelf prices the source recorded. Every case is compared the same way in the ShrinkRadar Index.

What the source says

“Before: Pukka Steak Slice 170g (Sainsbury's), size 170 g, regular price £1.95, price per unit £11.47/kg. Now: Pukka 140g All Steak Slice (Sainsbury's), size 140 g, regular price £1.75, price per unit £12.50/kg. First detected: 17 May 2026. New pack since 15 May 2026.”

More from the UK: the UK Shrinkflation Tracker has all 175 documented cases, sortable and filterable.

Topic guide: ready meal, pizza and pasta shrinkflation, every documented case in one place, brand by brand.

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Cite this case

ShrinkRadar, “Did Pukka steak and pepperoni pizza slices (UK) shrink? 170 g → 140 g”, https://shrinkradar.com/cases/pukka-steak-and-pepperoni-pizza-slices-uk-uk-2026.html, accessed 2026-11-05. Original source: Pukka 140g All Steak Slice: 170 g → 140 g — Shrinkflation | Allsupers | Allsupers (https://allsupers.co.uk/research/shrinkflation/ean_swap/28).

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