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Did itsu teriyaki salmon dragon'roll (UK) shrink?

Size FactsDid it shrink? Yes
Before184 g
After176 g
−4.3%smaller
Price per 100 g · observed+4.5%Shelf price £4.75 → £4.75, as recorded by the source.

Before you paid £2.58 per 100 g; after, £2.70 per 100 g: 4.5% more for the same amount.

How big a cut? The joint 93rd-largest of 99 documented pasta, rice & meals cuts (tied with 1 other); a bigger cut than 4% of all 1,366 cases in the library. See the biggest cuts →

When
2026 · reported 19 Oct 2026
Country
United Kingdom
Brand
itsu
Category
Pasta, Rice & Meals
Source
allsupers.co.uk

Source and evidence

itsu teriyaki salmon dragon'roll 176g: 184 g → 176 g — Shrinkflation | Allsupers | Allsupers allsupers.co.uk

Source fetched 2026-10-28. All 59 Allsupers cases.

Found by Allsupers' automated check of Tesco listings (record 28522): the old listing disappeared and a smaller pack of the same product appeared (first detected 2026-10-19, new pack since 2026-10-19); regular price £4.75 before, £4.75 after. Same £4.75, 4.6% more per gram.

Evidence
Typeautomated supermarket price tracker (Allsupers register; retailer listings, regular prices recorded)
Confidencemedium
Size cut alone, at the old price+4.5%

Check the math in the calculator or compare old and new unit prices.

Against official inflation: ONS CPI (UK) “pasta products and couscous” changed +3.3% (12 months to Sep 2026, a broad match for this category). This pack’s price per gram changed +4.5%, 1.3 percentage points above the official rate, using the shelf prices the source recorded. Every case is compared the same way in the ShrinkRadar Index.

What the source says

“…price per unit +4.6% price per unit Before itsu teriyaki salmon dragon roll 184g Tesco Size 184 g Regular price £4.75 Price per unit £25.82 /kg View at the shop › Now itsu teriyaki salmon dragon'roll 176g Tesco Size 176 g Regular price…”

More from the UK: the UK Shrinkflation Tracker has all 175 documented cases, sortable and filterable.

Topic guide: ready meal, pizza and pasta shrinkflation, every documented case in one place, brand by brand.

More from itsu

All 2 itsu cases →

More pasta, rice & meals in United Kingdom

All 17 in the case library →

Newest in pasta, rice & meals

Ready meal, pizza and pasta shrinkflation →

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Cite this case

ShrinkRadar, “Did itsu teriyaki salmon dragon'roll (UK) shrink? 184 g → 176 g”, https://shrinkradar.com/cases/itsu-teriyaki-salmon-dragon-roll-uk-2026.html, accessed 2026-11-05. Original source: itsu teriyaki salmon dragon'roll 176g: 184 g → 176 g — Shrinkflation | Allsupers | Allsupers (https://allsupers.co.uk/research/shrinkflation/ean_swap/28522).

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