Did Tivall 99-calorie broccoli schnitzel (Israel) shrink?

Size FactsDid it shrink? Yes
Before630 g
After560 g
−11.1%smaller
Price per 100 g · if the price stayed the same+12.5%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The joint 25th-largest of 35 documented frozen foods cuts (tied with 1 other); a bigger cut than 42% of all 1,366 cases in the library. See the biggest cuts →

When
2018 · reported Sep 2018
Country
Israel
Brand
Tivall
Category
Frozen Foods
Source
ynet.co.il

Source and evidence

ynet — Tivall, Pantene and Ariel: a flood of downsizing (20 Sep 2018) ynet.co.il

Source fetched 2026-10-26. All 54 ynet cases.

Tivall cut most of its packs in early 2018 (a few were enlarged); ynet found the downsized packs cost more per 100 g outside promotions.

Evidence
Typepress shelf-price comparison
Confidencehigh

Check the math in the calculator.

What the source says

“כך למשל, שניצל ברוקולי טבעול נמכר כעת באריזת 664 גרם, אך משקל האריזה הקודם עמד על 750 גרם, כלומר האריזה החדשה מכילה 86 גרם פחות מהאריזה הקודמת, הפחתה של 11.5%. גם שניצל ברוקולי 99 קלוריות הוקטן, מ-630 גרם ל-560 גרם, גם אריזת שניצל תרד הוקטנה באופן דומה, והוקטנו גם אריזות נקניקיות וינר קוקטייל וחזה בגריל צמחוני.”

More from Israel: the Israel shrinkflation tracker has all 65 documented cases, sortable and filterable.

Topic guide: frozen food shrinkflation, every documented case in one place, brand by brand.

More from Tivall

All 4 Tivall cases →

Newest in frozen foods

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Cite this case

ShrinkRadar, “Did Tivall 99-calorie broccoli schnitzel (Israel) shrink? 630 g → 560 g”, https://shrinkradar.com/cases/tivall-99-calorie-broccoli-schnitzel-israel-2018.html, accessed 2026-11-05. Original source: ynet — Tivall, Pantene and Ariel: a flood of downsizing (20 Sep 2018) (https://www.ynet.co.il/articles/0,7340,L-5352795,00.html).

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