Known cases / Pasta, Rice & Meals / AH
Did AH verse pizza bianca shrink?
418 → 408 g −2.4%Size Facts
Before418 g
After
408 g
Hidden unit-price rise at same price+2.5%
When2026
CountryNetherlands
Price€6.89 → €6.89
Evidenceindependent supermarket price tracker (same product code, size change confirmed by hand)
Confidencemedium
Source: PrijsProfeet — Krimpflatie: minder inhoud, dezelfde prijs (last measured 5 Oct 2026) (prijsprofeet.nl). Source fetched 2026-10-19. Check the math in the calculator or compare old and new unit prices.
What the source says
“ul Albert Heijn 65 stuks 63 stuks −3% 25 jul 2026 gelijk (€5,99) Bertolli pastasaus tradizionale Albert Heijn 690 g 670 g −3% 15 mrt 2026 omhoog: €3,49 → €3,59 AH verse pizza bianca Albert Heijn 418 g 408 g −2% 6 apr 2026 gelijk (€6,89) De overige bevestigde gevallen halen de 2% niet ( Activia Mix & Go 165 → 163 g, twee Dr.”
Other documented cases
- 🇩🇪 Pasta, Rice & Meals · 2021
Mein Veggie Tag Veganer Bio Aufschnitt
140 → 70 g −50.0%Source: vzhh.de - 🇩🇪 Pasta, Rice & Meals · 2020
Mélange du Jardin Gewürzmischung
20 → 10 g −50.0%Source: vzhh.de - 🇩🇪 Pasta, Rice & Meals · 2024
Lebensbaum Tomaten-Gewürzsalz
150 → 80 g −46.7%Source: vzhh.de - 🇩🇪 Pasta, Rice & Meals · 2024
Ostmann Knoblauch
70 → 40 g −42.9%Source: vzhh.de - 🇳🇱 Pasta, Rice & Meals · 2025
Knorr Veggie Wraps
370 → 240 g −35.1%Source: consumentenbond.nl - 🇬🇧 Pasta, Rice & Meals · 2023
Bisto Best turkey gravy granules
230 → 150 g −34.8%Source: which.co.uk