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Did Pantene Pro-V shampoo, 375 ml bottle (Canada) shrink?

Size FactsDid it shrink? Yes
Before375 ml
After355 ml
−5.3%smaller
Price per 100 ml · if the price stayed the same+5.6%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The 60th-largest of 60 documented soap, shampoo & body wash cuts; a bigger cut than 8% of all 1,394 cases in the library. See the biggest cuts →

When
2022–2024 · reported 15 Mar 2024
Country
Canada
Brand
Pantene
Category
Soap, Shampoo & Body Wash
Source
ici.radio-canada.ca

Source and evidence

Radio-Canada — Bienvenue au rayon des formats réduits (réduflation database, updated 27 Oct 2026) ici.radio-canada.ca

Source fetched 2026-11-06.

No response from Procter & Gamble.

Evidence
Typenews organisation database (Radio-Canada, old and new formats checked against dated photos or web archives; companies asked to respond)
Confidencehigh

Check the math in the calculator.

Against official inflation: StatCan CPI (CA) “personal care supplies and equipment” changed +10.4% (2024 average vs 2022). The size cut alone raises the price per millilitre by +5.6% if the shelf price stayed the same (the source recorded no prices). Every case is compared the same way in the ShrinkRadar Index.

What the source says

“Radio-Canada database record: Pantene Pro-V (Procter & Gamble). Old format: 375 ml. New format: 355 ml (documented 2024).”

More from Canada: the Canada shrinkflation list has all 43 documented cases, sortable and filterable.

Topic guide: shampoo, soap and toothpaste shrinkflation, every documented case in one place, brand by brand.

More from Pantene

All 4 Pantene cases →

Pantene products we track

Pantene brand page →

More soap, shampoo & body wash in Canada

All 5 in the case library →

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Shampoo, soap and toothpaste shrinkflation →

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Cite this case

ShrinkRadar, “Did Pantene Pro-V shampoo, 375 ml bottle (Canada) shrink? 375 ml → 355 ml”, https://shrinkradar.com/cases/pantene-pro-v-shampoo-375-ml-bottle-canada-2022-2024.html, accessed 2026-11-07. Original source: Radio-Canada — Bienvenue au rayon des formats réduits (réduflation database, updated 27 Oct 2026) (https://ici.radio-canada.ca/info/2023/reduflation/base-donnees-produits-aliments-epicerie-formats-taxes/).

You may quote and cite this case with credit. No bulk reuse or republishing of the dataset without permission: licence and how to cite.