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Did Tide laundry detergent, 5.8 kg box (Canada) shrink?

Size FactsDid it shrink? Yes
Before5.8 kg
After4.7 kg
−19.0%smaller
Price per kg · if the price stayed the same+23.4%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The 19th-largest of 103 documented laundry cuts; a bigger cut than 72% of all 1,394 cases in the library. See the biggest cuts →

When
2024 · reported 15 Mar 2024
Country
Canada
Brand
Tide
Category
Laundry
Source
ici.radio-canada.ca

Source and evidence

Radio-Canada — Bienvenue au rayon des formats réduits (réduflation database, updated 27 Oct 2026) ici.radio-canada.ca

Source fetched 2026-11-06.

No response from Procter & Gamble. Radio-Canada could not date the old 5.8 kg box; dated to when it logged the new one.

Evidence
Typenews organisation database (Radio-Canada, old and new formats checked against dated photos or web archives; companies asked to respond)
Confidencemedium

Check the math in the calculator.

Against official inflation: StatCan CPI (CA) “household cleaning products” changed +1.1% (12 months to Mar 2024). The size cut alone raises the price per kilogram by +23.4% if the shelf price stayed the same (the source recorded no prices). Every case is compared the same way in the ShrinkRadar Index.

What the source says

“Radio-Canada database record: Tide (Procter & Gamble), product type "Détergent à lessive". Old format: 5.8 kg. New format: 4.7 kg (documented 2024).”

More from Canada: the Canada shrinkflation list has all 43 documented cases, sortable and filterable.

Topic guide: laundry detergent shrinkflation, every documented case in one place, brand by brand.

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Cite this case

ShrinkRadar, “Did Tide laundry detergent, 5.8 kg box (Canada) shrink? 5.8 kg → 4.7 kg”, https://shrinkradar.com/cases/tide-laundry-detergent-5-8-kg-box-canada-2024.html, accessed 2026-11-07. Original source: Radio-Canada — Bienvenue au rayon des formats réduits (réduflation database, updated 27 Oct 2026) (https://ici.radio-canada.ca/info/2023/reduflation/base-donnees-produits-aliments-epicerie-formats-taxes/).

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