ShrinkRadar
PlusSign inMy alerts
Menu

Did Tide liquid laundry detergent, 4.87 L jug (Canada) shrink?

Size FactsDid it shrink? Yes
Before4.87 l
After4.67 l
−4.1%smaller
Price per l · if the price stayed the same+4.3%Hypothetical: the size cut alone. The source recorded no shelf prices.

How big a cut? The 91st-largest of 103 documented laundry cuts; a bigger cut than 3% of all 1,394 cases in the library. See the biggest cuts →

When
2024 · reported 19 Aug 2024
Country
Canada
Brand
Tide
Category
Laundry
Source
ici.radio-canada.ca

Source and evidence

Radio-Canada — Bienvenue au rayon des formats réduits (réduflation database, updated 27 Oct 2026) ici.radio-canada.ca

Source fetched 2026-11-06.

No response from Procter & Gamble.

Evidence
Typenews organisation database (Radio-Canada, old and new formats checked against dated photos or web archives; companies asked to respond)
Confidencehigh

Check the math in the calculator.

Against official inflation: StatCan CPI (CA) “household cleaning products” changed −0.4% (12 months to Aug 2024). The size cut alone raises the price per litre by +4.3% if the shelf price stayed the same (the source recorded no prices). Every case is compared the same way in the ShrinkRadar Index.

What the source says

“Radio-Canada database record: Tide (Procter & Gamble), product type "Détergent à lessive". Old format: 4.87 l. New format: 4.67 l (documented 2024).”

More from Canada: the Canada shrinkflation list has all 43 documented cases, sortable and filterable.

Topic guide: laundry detergent shrinkflation, every documented case in one place, brand by brand.

More from Tide

All 8 Tide cases →

Tide products we track

More laundry in Canada

All 3 in the case library →

Newest in laundry

Laundry detergent shrinkflation →

Share, embed or cite this case

XRedditFacebookBlueskyEmail

Shared links show this size card image (PNG, 1200×630), which you can also download and post.

Embed this case on your site

Paste this HTML into a post or page. The card shows the size change and links to this page and the original source. It is free to use; please keep the links.

Preview the embed card

Cite this case

ShrinkRadar, “Did Tide liquid laundry detergent, 4.87 L jug (Canada) shrink? 4.87 l → 4.67 l”, https://shrinkradar.com/cases/tide-liquid-laundry-detergent-4-87-l-jug-canada-2024.html, accessed 2026-11-07. Original source: Radio-Canada — Bienvenue au rayon des formats réduits (réduflation database, updated 27 Oct 2026) (https://ici.radio-canada.ca/info/2023/reduflation/base-donnees-produits-aliments-epicerie-formats-taxes/).

You may quote and cite this case with credit. No bulk reuse or republishing of the dataset without permission: licence and how to cite.