Did Ariel 4in1 PODS, 50 capsules (ASDA) shrink?
Before you paid £1.33 per 100 g; after, £1.46 per 100 g: 9.5% more for the same amount.
How big a cut? The joint 58th-largest of 100 documented laundry cuts (tied with 2 others); a bigger cut than 24% of all 1,366 cases in the library. See the biggest cuts →
- When
- 2026 · reported 1 Jul 2026
- Country
- United Kingdom
- Brand
- Ariel
- Category
- Laundry
- Source
- allsupers.co.uk
Source and evidence
Against official inflation: ONS CPI (UK) “cleaning and maintenance products” changed +4.3% (12 months to Jul 2026). This pack’s price per gram changed +9.5%, 5.2 percentage points above the official rate, using the shelf prices the source recorded. Every case is compared the same way in the ShrinkRadar Index.
What the source says
“Before: Ariel 4in1 PODS®, Washing Capsules 50 (ASDA), size 920 g, regular price £12.24, price per unit £13.30/kg. Now: Ariel 4in1 PODS®, Washing Capsules 50 (ASDA), size 840 g, regular price £12.24, price per unit £14.57/kg. First detected: 1 July 2026. New pack since 1 July 2026.”
More from the UK: the UK Shrinkflation Tracker has all 175 documented cases, sortable and filterable.
Topic guide: laundry detergent shrinkflation, every documented case in one place, brand by brand.
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Newest in laundry
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92 → 81 fl oz−12.0%
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900 → 850 ml−5.6%
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